Senior Vice President, Brand Strategy

In the journey of life, your career should make a difference.

At Inizio Evoke, we come together—to do the best work, in the best possible place. We're all in. Because it's everyone's role to make health more human™.

About The Role:

Are you a creative Brand Strategist who would be excited working at an agency that's all about making "Health More Human?" Do you believe in challenging convention and bringing fresh perspectives to the table? Do you enjoy working in a collaborative, team-oriented environment? Do you have experience with inspiring and nurturing great ideas? Do you love the thrill of pitching new business? Do you love nurturing strategy talent and leading teams? If so, then this is the perfect opportunity for you.

We are looking for a Senior Vice President, Brand Strategy to join our team and serve as a leader for our fast-growing department! You will report to the Chief Strategy Officer.

• Guide the strategic direction for the brand
• Collaborate with the Creative, Account, Medical and Engagement Strategy teams on brand and communications strategies
• Foster an environment that encourages innovative ideas from team members and builds buy-in across the delivery team
• Create strategic roadmaps that are prioritized based on business objectives and organizational feasibility
• Develop and facilitate client-facing workshops and strategic planning exercises
• Provide thought leadership
• Partner with the Account Management teams to elevate Inizio Evoke as a strategic partner and trusted advisor to clients
• Mine provocative insights that form the basis for creative strategies
• Develop inspiring creative briefs and briefings
• Provide Brand Strategy expertise in new business pitches
• Partner with clients on market research activities to develop and champion brand platforms and marketing strategy

• 12+ years experience in Brand Strategy/Planning in an agency setting
• Expertise in both HCP and DTC healthcare communications
• Demonstrated experience managing a team of strategists
• Superb communications skills, both written and verbal/presentation
• An adept storytelling ability; able to simplify and clarify complex concepts
• Excellent analytical skills
• A highly collaborative attitude
• Passion for pitching
• Curiosity about and ability to utilize a range of data sources including the use of Gen AI & behavioral data

Inizio Evoke provides an exciting and flexible work environment, great compensation packages and outstanding company paid benefits including medical, dental, 401(k), tuition reimbursement and flexible time off.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.