Define and execute audience growth and content strategies across Instagram, TikTok, and other platforms. Advise on content pillars, short-form video (Reels) cadence, community building, creator partnerships, audience segmentation, and high-level paid social recommendations aligned with brand objectives.
We are seeking a Social Growth Strategist to define and execute a high-level social growth strategy. The role focuses on audience development, content strategy, short-form video, and paid social recommendations across Instagram, TikTok, and other relevant platforms. Paid media is included but secondary to building an authentic, engaged community and brand identity.
Responsibilities- Develop an audience growth strategy across Instagram, TikTok, and other social platforms.
- Advise on content pillars, themes, and positioning for a distinctive social brand.
- Recommend Reels and short-form video strategies, including content cadence and formats.
- Build and manage community engagement initiatives and creator/fan partnerships.
- Provide high-level paid media recommendations (Meta Ads, TikTok, YouTube) aligned with brand growth.
- Define target audiences and advise on segmentation and growth opportunities.
- Collaborate with the filmmaker and internal teams to align social strategy with broader brand objectives.
Requirements
- Proven experience in audience growth, social media strategy, and paid media for entertainment, media, or creator-led brands.
- Expertise with Instagram, TikTok, Meta (Facebook), and short-form video content.
- Strong understanding of community building and creator engagement.
- Ability to operate independently as a freelance consultant while providing strategic guidance.
- US-based or strong knowledge of the US film and entertainment audience preferred.
Similar Jobs
.png)
Consumer Web • eCommerce • Machine Learning • Software • Sports • Analytics
Lead and scale People Operations for a global, multi-brand workforce of 3,000+ employees. Build HR systems, policies, compliance, and vendor ecosystems; drive automation and data-driven HR processes; partner on headcount planning, M&A integrations, global mobility, and lifecycle programs (onboarding, offboarding, talent acquisition ops). Manage a People Ops team and cross-functional projects to ensure consistent, compliant employee experiences across brands and geographies.
Artificial Intelligence • Information Technology • Machine Learning • Natural Language Processing • Productivity • Software • Generative AI
Own the Coda Docs sales motion within an enterprise book: build pipeline, partner with ATU AEs, Sales Engineers and CSMs, run consultative discovery with VP/C-suite stakeholders, demo tailored Coda solutions, navigate procurement/legal, maintain Salesforce pipeline and forecasts, and contribute GTM playbook improvements to drive land and expansion revenue.
Top Skills:
Coda DocsSalesforce
Artificial Intelligence • Automotive • Greentech • Information Technology • Machine Learning • Software • Cybersecurity
Outside senior field sales role covering Western Florida. Develop new business, drive inventory financing and ancillary product sales, manage dealer and auction relationships, perform initial underwriting and contracting, and support dealer onboarding and portfolio growth to meet monthly targets.
Top Skills:
Salesforce
What you need to know about the NYC Tech Scene
As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.
Key Facts About NYC Tech
- Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
- Key Industries: Artificial intelligence, Fintech
- Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
- Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory
