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Edtech
Own daily publishing across multiple brand and founder accounts, maintain distinct brand voices, manage editorial calendar, engage communities, quality-check assets, run social campaign launches, report analytics tied to pipeline, and route inbound buying intent.
Top Skills:
Ai ToolsCanvaCRMFigmaHypefuryInstagramLinkedInTaplioTiktokUtm TrackingX (Twitter)Youtube
Marketing Tech • Professional Services • Consulting • Automation
Manage 2–5 client social media accounts remotely: develop and execute platform-specific strategies, create content calendars and visual assets (short-form video, carousels, stories), write tailored messaging, manage projects and deadlines, learn and use web-based apps and AI tools, and communicate with vetted clients.
Fintech • Real Estate • Software
Lead Juniper Square's end-to-end social strategy and execution across LinkedIn and future channels. Manage the content calendar and publishing stack, write platform-native copy, collaborate on creative and video, run employee amplification and employer brand programs, design AI-powered production workflows, and track performance to iterate strategy.
Top Skills:
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Lead end-to-end social media strategy and content creation for TikTok and Instagram; produce and edit short-form videos, Reels, and Shorts; define content pillars and posting cadence; execute a premium personal-brand rebrand; grow accounts organically to drive inbound interest and referrals; track engagement and refine performance.
We are seeking a Social Media Manager to to lead end-to-end strategy, content creation, and profile management across TikTok and Instagram.
This role sits at the intersection of personal branding, short-form video, and organic audience growth. The ideal candidate can take the client's ideas and turn them into polished content, and build a premium, education-first presence from the ground up.
About the ClientThe client is a life insurance agent focused on family and union-member benefits. The positioning is deliberately exclusive and premium, closer to an invite-only, members-only community than a mass-market page: education-first and trust-led. The objective is to establish a credible, high-end profile that attracts the right audience organically and turns inbound interest into referrals.
Responsibilities- Develop and lead an end-to-end social media strategy for TikTok and Instagram, built from the ground up.
- Define content pillars, positioning, and a consistent posting cadence.
- Turn the client's ideas into polished short-form content.
- Produce and edit content end to end, including Reels, TikTok, Shorts, and short-form videos, graphics, captions, and copy.
- Lead the personal rebrand and establish a cohesive, premium, education-first identity.
- Create content that educates audiences on life insurance, family protection, and generational wealth in an accessible, non-salesy way.
- Grow the accounts organically to drive inbound interest, community, and referrals.
- Track engagement, report on performance, and continuously refine the approach.
Requirements
- Proven experience building and growing TikTok and Instagram accounts, with a portfolio and clear results.
- Strong short-form video skills across ideation, filming direction, and editing.
- Solid graphic design, caption, and copywriting ability.
- A track record building personal or founder-led brands, including rebrands.
- A strong eye for premium, aspirational aesthetics that feel curated rather than mass-market or corporate.
- Ability to make educational or complex topics simple and engaging; finance or insurance familiarity is a plus.
- Focus on organic, community and referral-led growth rather than paid or ads-led tactics.
- Flexible, proactive, and collaborative, able to take direction and run with it without being rigid.
- EST working hours.
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