Software Engineer, Frontend

About Persona

Persona is the configurable identity platform built for businesses in a digital-first world. Verifying individuals and organizations is harder — but more important — than ever, with AI enabling fraudsters to launch sophisticated accounts at scale and regulations evolving rapidly.

We’ve built Persona to support practically every use case and industry — that’s why we’re able to serve a wide range of leading companies. For example, Reddit relies on Persona for age assurance and verification to comply with online safety regulations, protecting younger users while maintaining a seamless experience. Meanwhile, OpenAI relies on Persona to keep bad actors out, protecting one of the world’s most powerful AI platforms from large-scale abuse in a time when AI is reshaping the way we work and live.

We’re growing rapidly and looking for exceptional people to join us!

About the Role

We’re building both a product and a technology, and we always prioritize acting in a customer-centric way. In this role, you'll be presented with challenging technical problems, as Persona's product needs are increasingly complex as we balance the ever-changing compliance requirements of our customer base, ranging from small startups to Fortune 10 companies.

As a frontend engineer at Persona, you’ll work on powerful, intuitive experiences such as visual builders, dynamic layout renderers, and robust theming systems. You’ll challenge the limits of the web platform to enable us to deliver a robust yet friendly identity platform to the users of the internet.

What you'll do at Persona

• Design, build, and ship foundational aspects of the identity platform

• Serve as a frontend knowledge leader and champion best practices like reusable component architecture and using the Persona Design System

• Work closely with product managers, designers, customer success managers, and sales and growth collaborators to build great experiences to delight our customers and our customers’ customers

• Partner with fellow engineering teams to deliver on complex initiatives together

• You will work in a solution stack that extends all the way from complex back-end data through web services to highly usable web-based user interfaces

• Work directly with customers to build product features

• Directly shape system design, development methodologies, and implementation technologies

What you'll bring to Persona

• 2+ years of experience in a frontend engineering role

• Experience with modern frontend technologies: React, TypeScript, HTML5, CSS3

• Experience with frontend testing practices and tools: Vitest, Jest, Cypress, Playwright, Testing Library

• Track record of architecting, delivering, and documenting complex, interactive UI surfaces.

• Comfortable collaborating with design and inspecting in Figma.

• You enjoy improving the way we work by enhancing tooling and documentation.

Nice to have

• Deep knowledge of the web platform and modern browser APIs

• Experience working with modern frontend build tools: Vite, Oxc, Rollup, bun, esbuild

• Familiarity with our backend stack: Ruby on Rails, Kubernetes, Google Cloud (GCP), MySQL, MongoDB

• Knowledge of modern WAI-ARIA accessibility (a11y) standards

• Experience maintaining and publishing public npm libraries and SDKs

• Experience building, maintaining, or contributing to a design system

Compensation & equity

This salary range is the estimated base salary range. Base salaries are just one component of the total compensation package and are determined by a number of factors such as years of experience, expertise, qualifications and more. In addition to base salary, we offer competitive equity packages that play a big part in recognizing you for the huge impact you will have on helping us achieve our mission. Please note, the salary range is a guideline based on market data for roles located in the San Francisco Bay Area, and may vary depending on location. Salary ranges are subject to change without notice.

Benefits and perks

Persona offers a wide range of thoughtful and inclusive benefits for this role, including medical, dental, and vision, 3% 401(k) contribution, unlimited PTO, quarterly mental health days, family planning benefits, professional development stipends, wellness benefits, unlimited paid time off, among others. While we believe competitive compensation and benefits are a critical aspect of you deciding to join us, we do hope you consider why our core values and culture are right for you. If you’d like to better understand what it’s like working at Persona, feel free to check out our reviews on Glassdoor.

Diversity, equity, inclusion and belonging

At Persona, we strive to put diversity and inclusion at the forefront of everything we do, reflecting our core values. Our DEIB Employee Resource Group seeks to build a diverse and inclusive team that fosters an environment where each Personerd feels empowered to bring their unique differences to work and achieve their full innovative potential. Our hope is that by fostering such an environment, we strengthen our business and relationships by putting people first.

We strive to promote a culture that celebrates diversity and inclusiveness regardless of, but not limited to, race, gender, sexual orientation, family status, religion, ethnicity, national origin, physical disability, veteran status, or age.

Full-time Employee Benefits and Perks

For full-time employees (excluding internship and contractor opportunities), Persona offers a wide range of benefits, including medical, dental, and vision, 3% 401(k) contribution, unlimited PTO, quarterly mental health days, family planning benefits, professional development stipend, wellness benefits, among others. While we believe competitive compensation and benefits are a critical aspect of you deciding to join us, we do hope you consider why our core values and culture are right for you. If you’d like to better understand what it’s like working at Persona, feel free to check out our reviews on Glassdoor.