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This position reports to:
Market Development Manager__
Job Profile Summary
We are an Electrification Solutions business in the power distribution sector, focused on innovation, performance, and customer-driven solutions. We're seeking a Solutions Marketing Specialist who combines strategic marketing
acumen with deep industry insight. This role is central to shaping and promoting our medium and low voltage solutions portfolio, identifying market opportunities, and executing go-to-market strategies that drive growth and customer success.
The work model for the role is: Remote Midwest (#LI-Remote)
Roles & Responsibilities
Core Responsibilities
Lead strategic marketing planning by collaborating with leadership to define global marketing strategies and supporting business units in translating them into actionable regional and segment-focused plans.
Deliver market and competitive intelligence by collecting and analyzing global market data, identifying trends, benchmarking competitors, and providing insights that guide strategic decision-making.
Identify growth opportunities and strategic gaps by tracking market research results, highlighting emerging opportunities, and recommending improvements to marketing strategies in response to changing market and competitive landscapes.
Define and communicate the end-user value proposition for target segments, ensuring clear alignment across internal teams and consistent messaging to external stakeholders.
Enable sales execution and industry influence by providing strategic marketing materials and guidance to sales teams while supporting the development of international standards and regulations through engagement with industry stakeholders and committees.
Qualifications / Requirements
Bachelor’s degree in engineering, business, or related field; MBA or advanced degree is a plus.
5+ years of experience in product marketing, portfolio management, or business development in a technical or industrial environment.
Knowledge of low and medium voltage electrical distribution systems, including eHouse, switchgear, SCADA, and protection relays.
Proven ability to develop and execute successful go-to-market strategies.
Strong verbal and written communication skills; capable of translating technical content into business value.
Strategic thinker with analytical mindset and experience using KPIs to drive performance.
Comfortable working in cross-functional teams and matrixed organizations.
Exposure to CRM (Salesforce), Power BI, and other marketing automation tools
Willingness to travel up to 40%
What's in it for you
We empower you to take the lead, share bold ideas, and shape real outcomes. You’ll grow through hands-on experience, mentorship, and learning that fits your goals. Here, your work doesn’t just matter, it moves things forward
ABB is an Equal Employment Opportunity and Affirmative Action employer for protected Veterans and Individuals with Disabilities at ABB.
All qualified applicants will receive consideration for employment without regard to their- sex (gender identity, gender expression, sexual orientation), marital status, citizenship, age, race and ethnicity, inclusive of traits historically associated with race or ethnicity, including but not limited to hair texture and protective hairstyles, color, religious creed, national origin, pregnancy, physical or mental disability, genetic information, protected Veteran status, or any other characteristic protected by federal and state law.
For more information regarding your (EEO) rights as an applicant, please visit the following websites: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf
As an Equal Employment Opportunity and Affirmative Action Employer for Protected Veterans and Individuals with Disabilities, applicants may request to review the plan of a particular ABB facility between the hours of 9:00 A.M. - 5:00 P.M. EST Monday through Friday by contacting an ABB HR Representative at 1-888-694-7762.
Protected Veterans and Individuals with Disabilities may request a reasonable accommodation if you are unable or limited in your ability to use or access ABB's career site as a result of your disability. You may request reasonable accommodations by calling an ABB HR Representative at 1-888-694-7762 or by sending an email to [email protected]. Resumes and applications will not be accepted in this manner.
While base salary is determined by things such as the successful applicant’s qualifications and experience, this position is expected to pay between $119,000 and $190,400 annually and is eligible for a short-term incentive plan/annual bonus.
ABB Benefit Summary for eligible US employees
[excludes ABB E-mobility, Athens union, Puerto Rico]
Go to MyBenefitsABB.com and click on “Candidate/Guest” to learn more
Health, Life & Disability
Choice between two medical plan options: A PPO plan called the Copay Plan OR a High Deductible Health Plan (with a Health Savings Account) called the High Deductible Plan.
Choice between two dental plan options: Core and Core Plus
Vision benefit
Company paid life insurance (2X base pay)
Company paid AD&D (1X base pay)
Voluntary life and AD&D – 100% employee paid up to maximums
Short Term Disability – up to 26 weeks – Company paid
Long Term Disability – 60% of pay – Company paid. Ability to “buy-up” to 66 2/3% of pay.
Supplemental benefits – 100% employee paid (Accident insurance, hospital indemnity, critical illness, pet insurance
Parental Leave – up to 6 weeks
Employee Assistance Program
Health Advocate support resources for mental/behavioral health, general health navigation and virtual health, and infertility/adoption
Employee discount program
Retirement
401k Savings Plan with Company Contributions
Employee Stock Acquisition Plan (ESAP)
Time off
ABB provides 11 paid holidays. Salaried exempt positions are provided vacation under a permissive time away policy.
Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. That's why we welcome people from all backgrounds and experiences.
Ready to make an impact?
Apply today or visit https://www.abb.com to learn more about the impact of our solutions across the globe.
Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. That's why we welcome people from all backgrounds and experiences.
Ready to make an impact?
Apply today or visit https://www.abb.com to learn more about the impact of our solutions across the globe.
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