Sr. Digital Product Analyst - Salesforce Marketing Cloud

MINIMUM QUALIFICATIONS

Education:  Associates degree in Business, Healthcare Administration, Information Technology, or related field or three (3) years related experience in lieu of a degree required

Licenses/Certifications:  (None)

Experience / Knowledge / Skills:

• Three (3) years of experience in large, corporate systems development and implementation activities in a wide variety of Management Information Systems (MIS) required. Experience in system analysis, design, building, testing and implementation in a healthcare setting preferred.

• Advanced working knowledge of digital products, application support, development processes and methodologies

• Experience in conducting effective product analysis to surface focus opportunities in relation to consumer or product experience enhancements, and leveraging data to build business cases

• Demonstrated record of bringing tasks and projects to successful conclusion

• Effective oral and written communication skills

PRINCIPAL ACCOUNTABILITIES

• Partners with Product team to understand product roadmap and execute against it.

• Consistently enhances product by gathering feedback from consumers and internal users, understanding vendor roadmap, researching best practices & coming up with action plans.

• Analyzes customer behavior and product data to find insights, uncover issues, and work with Product team to improve conversion, engagement and experience.

• Works with cross-functional team to find ways to solve customer problems.

• Provides analytical support and expertise needed to translate requirements into solutions.

• Supports application testing and configuration with project teams to ensure solution will meet the business objectives of the requirements.

• Participates in workflow design and understands system impact to end users.

• Stays current with new application functionality and enhancement.

• Understands and maps out digital consumer journeys with product.

• With light supervision by Manager or Lead Product team members, be able to understand priority, business and consumer needs, answer product questions, and move projects forward.

• Manages stakeholder’s intake requests and lead partners through intake process.

• Works with ISD, other internal teams, and vendors to ensure roadmaps are prioritized and delivered according to plan.

• Manages configuration item for designated product(s) as needed for new enhancements or maintenance of core functionality.

• Provides priority on defects in partnership with Product Manager and ensure defects are driving to resolution.

• Identifies issues and roadmap impacts, and communicates them to Lead Product Analyst, Product Manager and/or Manager. Develops options and recommendations.

• Provides product support as needed to internal and external customers.

• Participates in various internal events to ensure product is tested, maintained, and supported.

• Maintains detailed technical knowledge of assigned applications and products.

• Assists customers with optimizing their use of assigned product.

• Participates in after-hours product support on a rotating call schedule.

• Provides training and support to customers on newly implemented workflows.

• Other duties as assigned by Manager, Lead Product Analyst and/or Product Manager.

• Demonstrates commitment to caring for every member of our community by creating compassionate and personalized experiences. Models Memorial Hermann’s service standards by providing safe, caring, personalized and efficient experiences to patients and colleagues.