Sr. Director, Product Marketing

At Early Warning, we’ve powered and protected the U.S. financial system for over thirty years with cutting-edge solutions like Zelle®, Paze℠, and so much more. As a trusted name in payments, we partner with thousands of institutions to increase access to financial services and protect transactions for hundreds of millions of consumers and small businesses.

Positions located in Scottsdale, San Francisco, Chicago, or New York follow a hybrid work model to allow for a more collaborative working environment.

Candidates responding to this posting must independently possess the eligibility to work in the United States, for any employer, at the date of hire. This position is ineligible for employment Visa sponsorship.

Overall Purpose

The Sr. Director, Product Marketing leads the team’s efforts in creating new revenue opportunities, driving awareness, consideration, and adoption of Early Warning products and services. They are at the center of marketing strategy and execution, working cross-functionally, across product management, business development, go-to-market, and partnerships / sales, to define how Early Warning brings solutions to market and unlocks growth and revenue opportunities including fraud-loss avoidance. Key focus areas include product and market positioning, compelling offers, strategy and execution for go-to-market motions.

Essential Functions

• Creates and owns the product marketing strategy and execution.

• Acts as a player-coach, managing a small but growing high performance team while also making an individual contribution at a leadership level.

• Partners with product, sales partner/channel, and finance teams to develop packaging, pricing, promotion strategies and related motions.

• Creates and co-owns (with growth & acquisition team) the partner marketing strategy for the assigned EWS product or service.

• Owns and drives product marketing positioning and ongoing market awareness through all market segments and partners.

• Leads strategy and ongoing updates to data driven marketing plans and toolkits (e.g. year one plan, templates, etc.) to drive awareness and usage.

• Defines and develops new and innovative marketing strategies and programs aligned with business growth, revenue, adoption, and fraud loss avoidance goals.

• Builds and maintains strong relationships with a diverse set of internal and partner constituencies including product, marketing, sales, partnerships, legal, finance, comms, and our bank marketing partners and channel partners.

• Aligns with product development lifecycle (PDLC) processes.

• Defines and manages the co-marketing budget to optimize program impact and results across partners.

• Acts as key marketing liaison, including working with partners to coordinate market research public relations, social media, and marketing plans.

• Works closely with partners and Early Warning’s brand strategy team to ensure consistent messaging and branding.

Minimum Qualifications

• Education and experience typically obtained through completion of a Bachelor’s degree in marketing, communications, business or related field or equivalent experience. 

• 15 or more years of experience in marketing, communications, or related field. 

• Demonstrated success or ability to retain highly engaged, high performing teams. 

• Results-driven, self-motivated, organized, proactive, collaborative and able to thrive in an ambiguous environment. 

• Ability to engage with and influence at a senior level with strong executive presence. 

• Previous experience managing relationships with varying levels of seniority, creating successful marketing programs and go to market strategies for partnership. 

• High level of personal and professional integrity, sensitivity and confidentiality. 

• Background and drug screen 

Preferred Qualifications

• Education and experience typically obtained through completion of a master's degree business or equivalent in a related field 

• Experience working for a high growth, fast moving organization in the financial services, fraud, identity, payments, or similar spaces 

• Marketing into regulated industries and specifically into financial services, fraud, identity, payments is preferred.

• Subject matter expertise on fraud prevention is preferred.

Physical Requirements

Working conditions consist of a normal office environment. Work is primarily sedentary and requires extensive use of a computer and involves sitting for periods of approximately four hours. Work may require occasional standing, walking, kneeling and reaching. Must be able to lift 10 pounds occasionally and/or negligible amount of force frequently. Requires visual acuity and dexterity to view, prepare, and manipulate documents and office equipment including personal computers. Requires the ability to communicate with internal and/or external customers.

Employee must be able to perform essential functions and physical requirements of position with or without reasonable accommodation.

The above job description is not intended to be an all-inclusive list of duties and standards of the position.

The base pay scale for this position in:
Phoenix, AZ/ Chicago, IL / Washington, DC in USD per year is: $188,000 - $235,000.
New York, NY/ San Francisco, CA in USD per year is: $226,000 - $282,000.
Additionally, candidates are eligible for a discretionary incentive plan and benefits.

This pay scale is subject to change and is not necessarily reflective of actual compensation that may be earned, nor a promise of any specific pay for any specific candidate, which is always dependent on legitimate factors considered at the time of job offer. Early Warning Services takes into consideration a variety of factors when determining a competitive salary offer, including, but not limited to, the job scope, market rates and geographic location of a position, candidate’s education, experience, training, and specialized skills or certification(s) in relation to the job requirements and compared with internal equity (peers). The business actively supports and reviews wage equity to ensure that pay decisions are not based on gender, race, national origin, or any other protected classes.

#LI-AV

#Dice

Some of the Ways We Prioritize Your Health and Happiness 

•  Healthcare Coverage – Competitive medical (PPO/HDHP), dental, and vision plans as well as company contributions to your Health Savings Account (HSA) or pre-tax savings through flexible spending accounts (FSA) for commuting, health & dependent care expenses.

• 401(k) Retirement Plan – Featuring a 100% Company Safe Harbor Match on your first 6% deferral immediately upon eligibility.

• Paid Time Off – Flexible Time Off for Exempt (salaried) employees, as well as generous PTO for Non-Exempt (hourly) employees, plus 11 paid company holidays and a paid volunteer day.

• 12 weeks of Paid Parental Leave

• Maven Family Planning – provides support through your Parenting journey including egg freezing, fertility, adoption, surrogacy, pregnancy, postpartum, early pediatrics, and returning to work.

And SO much more! We continue to enhance our program, so be sure to check our Benefits page here for the latest. Our team can share more during the interview process!

Early Warning Services, LLC (“Early Warning”) considers for employment, hires, retains and promotes qualified candidates on the basis of ability, potential, and valid qualifications without regard to race, religious creed, religion, color, sex, sexual orientation, genetic information, gender, gender identity, gender expression, age, national origin, ancestry, citizenship, protected veteran or disability status or any factor prohibited by law, and as such affirms in policy and practice to support and promote equal employment opportunity and affirmative action, in accordance with all applicable federal, state, and municipal laws. The company also prohibits discrimination on other bases such as medical condition, marital status or any other factor that is irrelevant to the performance of our employees. 

Early Warning Services LLC is a proud participant in E-Verify, a federal program to help ensure a legal and authorized workforce. As part of our hiring process, we electronically verify the employment eligibility of all new hires through E-Verify. For more information on your rights and responsibilities under E-Verify please visit Home | E-Verify.