The Senior Manager, Business Unit Sales provides leadership for the business and trade management. Main functions include process improvement, forecast accuracy, trade efficiency, distribution recommendations, and merchandising strategy changes that will help to drive profitable revenue/OI growth. This position has responsibility for steering the Business Unit’s strategi agenda with cross-functional partners such as marketing, finance, field sales, and supply chain to ensure target delivery and collaboration with customer teams.
Essential Functions & Responsibilities
Develop robust business proposals that combine brand story with customer’s strategic interests.
Conduct account specific market research with category marketing to set key windows, pricing strategy and TDP (total distribution points) expectations.
Supervise distribution build, pricing, and promotional compliance to guardrails across existing and new categories to maintain balance across channels and enhance revenue potential.
Lead trade marketing and shopper marketing budget to ensure spend discipline across categories and work with field teams to implement approved infusions to deliver financial goals.
Collaborate closely with revenue management and customer sales teams to proactively deliver more efficient promotional spend without risk to buyer relationships and competitive edge.
Deliver sales forecasting efficiency with demand, supply, and sales by leading monthly demand forecasting routines to identify key volume drivers and communicating material needs.
Contribute thought leadership by identifying whitespace across different channels through closure of core product gaps, innovation, and profitable promotion plans incremental to plan.
Manage product supply shortage through efficient communication with supply chain and customer sales teams to minimize revenue loss and maintain customer prioritization.
Analyze competitive landscape periodically to help the team maintain an efficient go to market strategy and react dynamically to competitive threats.
Develop comprehensive understanding of commercialization process and track progress of new item commercialization against pre-specified launch dates to hit customer resets.
Own communication routines with sales teams (often involving 50+ participants) to gather market intelligence and highlight BU priorities and changes to brand strategies and tactics.
Develop sound relationships with all cross-functional partners to guarantee efficient execution and revenue realization.
Expected Experience & Required Skills
Seasoned experience with an understanding of FMCG industry; Prior experience in category management or sales required
Excellent analytical and problem-solving capability with experience using data; Syndicate/panel data familiarity a plus
Ability to lead cross functional teams, handle simultaneous projects, and deliver within agreed upon time frames
Outstanding verbal, written and interpersonal communications skills
Advanced Excel knowledge and experience working with databases
Experience presenting to and working with customers
Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz’ strategy and values.
New Hire Base Salary Range:
$120,800.00 - $151,000.00Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.
The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors
Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
You’ll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:
Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
Emotional – Employee Assistance Program , Wellbeing Programs, Family Support Programs
Financial – 401k, Life, Accidental Death & Dismemberment, Disability
Location(s)
Chicago/Aon CenterKraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. In order to ensure reasonable accommodation for protected individuals, applicants that require accommodation in the job application process may contact [email protected] for assistance.
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