Lead the strategy, roadmap, and lifecycle evolution of Fetch Play, expanding rewarded gaming into non-gaming apps. Own the user journey from discovery and installation through engagement, retention, and reward payout. Define KPIs, run experiments, develop personalization and native engagement mechanics, optimize reward economics, and manage fraud and attribution risks. Align Engineering, Design, Data, Marketing, Partnerships, and senior leaders while mentoring product managers and driving scalable consumer growth.
What we’re building and why we’re building it.
Fetch helps people live rewarded every day, with a vision to become the rewards destination for everyone. We turn everyday activities into meaningful rewards, whether it’s grocery shopping, grabbing a quick meal, or playing a favorite mobile game. To date, we’ve awarded more than $1 billion in Fetch Points to our users.
Each day, more than 13 million receipts are submitted on Fetch, providing visibility into over $212 billion in gross merchandise value. This creates the largest retail-agnostic, SKU-level view of household spending, powering Fetch as an outcomes-based advertising platform that helps brands acquire and retain lifelong consumers.
The Fetch app is available on the App Store and Google Play, with more than 6 million five-star reviews from a highly engaged and loyal user base.
It’s not just our users who believe in Fetch: with investments from Softbank, ICONIQ, DST, Greycroft, and partnerships ranging from challenger brands to Fortune 500 companies, Fetch is reshaping how brands and consumers connect in the marketplace. When you work at Fetch, you play a vital role in a platform that drives brand loyalty and creates lifelong consumers with the power of Fetch points. User and partner success are at the heart of everything we do, and we extend that same commitment to our employees.
At Fetch, we value curiosity, adaptability, and the confidence to explore new tools, especially AI, to drive smarter, faster work. You don’t need to be an expert, but you should be ready to learn quickly and think critically. We welcome learners who move fast, challenge the status quo, and shape what’s next, with us. Ranked as one of America’s Best Startup Employers by Forbes for two years in a row, Fetch fosters a people-first culture rooted in trust, accountability, and innovation. We encourage our employees to challenge ideas, think bigger, and always bring the fun to Fetch.
About the roleWe’re looking for a Staff Product Manager to lead the evolution of Fetch Play, one of Fetch’s largest and fastest-growing revenue drivers. You’ll grow our rewarded gaming experience while expanding Play into non-gaming apps, creating a destination where users can discover, engage, and earn rewards across both.
As a Staff Product Manager, you’ll define the product and lifecycle strategy across acquisition, activation, engagement, retention, and win-back. You’ll bring structure to ambiguous opportunities, set direction across teams and time horizons, and align Engineering, Design, Data, Marketing, and Business partners around a shared plan. You’ll combine long term strategic thinking with hands-on execution to build the product foundations Play needs to scale across users, app categories, partners, and reward experiences.
We’re especially interested in candidates who’ve managed the end-to-end lifecycle of mobile game players or app users. Experience with app-store ecosystems, mobile distribution, attribution, engagement, and monetization is highly valued, along with strong product judgment and fundamentals.
- Define and drive the strategy and roadmap for Fetch Play, balancing user value, partner outcomes, and Fetch’s growth and revenue goals.
- Own the end-to-end user journey for Play from discovery and install through engagement milestones and reward payout improving conversion, retention, and completion.
- Develop a lifecycle and personalization strategy spanning activation, engagement, retention, and win-back, delivering the right experiences, mechanics, and app catalog to each user at every stage.
- Lead high ambiguity initiatives and build native capabilities, such as progression tracking, that create new ways to engage and re-engage users.
- Partner with Business Development and Partnerships to turn advertiser, publisher, and marketplace needs into scalable product capabilities.
- Define KPIs, size opportunities, and use rigorous experimentation to guide prioritization and investment decisions.
- Build durable growth by evolving reward economics and anticipating fraud, abuse, attribution, quality, and platform-policy risks.
- Align teams and senior leaders through clear strategy, product requirements, and communication of progress, risks, and tradeoffs.
- Raise the product bar by creating reusable frameworks, improving team practices, and mentoring other product managers.
- 5+ years of Product Management experience with a track record of increasing scope, leading through ambiguity, and delivering meaningful outcomes in scaled consumer products.
- Experience owning lifecycle, activation, engagement, or retention strategies across the full user journey.
- Deep knowledge of mobile gaming as a consumer, advertising, and monetization ecosystem. Experience developing games is not required.
- Alternatively, substantial experience in mobile advertising, app monetization, or lifecycle products, paired with strong consumer product fundamentals.
- A track record of building native mobile mechanics (such as progression, achievements, or rewards) that measurably improve engagement and retention.
- Strong understanding of performance marketing economics, including CPI, advertiser budgets, seasonality, competitive pressure, and the tradeoffs between optimizing for installs and sustained engagement.
- Fluency in defining KPIs, designing experiments, setting roadmaps, and using data to make high-quality decisions under uncertainty.
- Staff-level influence and judgment, with the ability to establish direction, align cross-functional teams, and move ambitious initiatives forward without relying on direct authority.
- Experience in rewarded, marketplace, gaming, betting, or other highly monetized consumer ecosystems is a plus.
At Fetch, we offer competitive compensation packages including base, equity, and benefits to the exceptional folks we hire. The base salary range for this position is [$181,913 - $214,015]. Discover our benefits and how our employees live rewarded at https://fetch.com/careers.
At Fetch, we'll give you the tools to feel healthy, happy and secure through:
- Equity: We offer full-time employees equity in Fetch, so that everyone can benefit from Fetch’s growth.
- 401k Match: Dollar-for-dollar match up to 4%.
- Benefits for humans and pets: We offer comprehensive medical, dental and vision plans for everyone including your pets.
- Continuing Education: Fetch provides ten thousand per year in education reimbursement.
- Employee Resource Groups: Take part in employee-led groups that are centered around fostering a diverse and inclusive workplace through events, dialogue and advocacy. The ERGs participate in our Inclusion Council with members of executive leadership.
- Paid Time Off: On top of our flexible PTO, Fetch observes 9 paid holidays, as well as our year-end week-long break.
- Robust Leave Policies: 20 weeks of paid parental leave for primary caregivers, 14 weeks for secondary caregivers, and a flexible return to work schedule.
- Calvin Care Cash: Employees who are welcoming new family members will also receive a one time $2,000 incentive to assist employees with covering the cost of childcare, clothing, diapers and much more!
- Flexible Work Environment: Collaborate with your team in one of our stunning offices, or you can work fully remotely from anywhere in the US. We’ll ensure you are equally equipped with the hardware and software you need to get your job done in the comfort of your home. (applicable for most roles)
Fetch is an equal opportunity employer that embraces diversity, inclusion, and respect for all individuals. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, age, national origin, marital status, veteran status, disability, or any other characteristic protected by applicable law. Our commitment to inclusivity ensures that everyone is treated with dignity and has the opportunity to succeed based on their talent, skills, and potential.
Fetch also provides reasonable accommodations to qualified individuals with disabilities or those with sincerely held religious beliefs, as required by law. If you need assistance with the application process or require an accommodation, please contact us at [email protected].
Fetch New York, New York, USA Office
447 Broadway, New York, New York, United States, 10013 2562
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