Talent Brand Specialist

Why We Have This Role

How You’ll Find Success

• The right person will get excited by these behaviors and say, “Wow, that sounds like what I like to do!”
  • Takes Entrepreneurial Initiative: Understands the desired outcome (e.g., higher attendance at a fireside chat) and works proactively to make it happen, leveraging their resources and partnerships without needing constant oversight.
  • Highly Organized & Meticulous: Can flawlessly manage the logistics, scheduling, and promotion of multiple simultaneous programs (chats, marketing activations, content schedules) ensuring a professional and timely execution.
  • Creative Storyteller & Editor: Has a natural flair for compelling narrative, can turn raw employee experiences into polished, engaging content for internal and external channels, and is comfortable with basic content editing.
  • Influences with Energy: Builds quick trust and rapport, especially with employees and senior leaders, to source stories and ensure program visibility, making them want to participate and advocate for the company.
  • Seeks Continuous Improvement: Approaches existing programs not just to maintain them, but to immediately find innovative, value-add, and strategic ways to make them better, more vulnerable, and more connected.

How You’ll Grow

• Executive Visibility & Coaching: You will build a strong network by directly sourcing and prepping our most senior leaders for key internal events, learning how executives communicate and what drives organizational transparency.
• Mastering the Mix: You will gain real-world experience in the full communications spectrum: from internal event coordination and strategic grassroots marketing to cutting-edge external employer branding content (including the application of AI in content strategy).
• Strategic Program Ownership: You will be given ownership of high-impact programs, allowing you to move from pure coordination to strategic innovation, building out new frameworks for content and experience delivery.
• Deepening Belonging Expertise: You will be responsible for creating a strategy to embed Q Group storytelling into the employee experience, honing your skills in inclusive communication and corporate belonging strategy and furthering the feeling of belonging for our employees

Things You’ll Do

• Scale High-Visibility Programming: Increase employee engagement by coordinating our fireside chat series OFFLINE, including sourcing senior leader participants, managing logistics, collaborating with Comms to promote, and driving high attendance.
• Transform Employer Brand Content: Support the integration of AI-driven strategy into our employer brand content delivery model, ensuring we are leveraging technology to transform how job seekers interact with our stories and content that influences their decisions.
• Create Compelling Content: Develop and edit content for #QualtricsLife social media in partnership with our Social Media Program Manager in ways that uplevel the impact we can have on the market
• Drive Employee Advocacy Innovation: Work with the Social Media Program Manager to strategically innovate our Employee Advocacy Program, partnering with employees to craft authentic, transparent, and value-add external stories that enhance our brand.
• Embed Surprise and Delight: Conceptualize and execute grassroots/guerrilla marketing moments and activations that surprise, delight, and embed our unique employee experience into our day-to-day culture motion.
• Amplify Belonging Narratives: Develop and execute an internal communication strategy specifically designed to share and raise the visibility of Q Group (Belonging) storytelling across the employee base.

What We’re Looking For On Your Resume

• Demonstrated experience in coordinating or managing complex projects or events (e.g., student government, major campus organization, large-scale internships, volunteer programs).
• A portfolio or examples showcasing an ability to create, edit, or curate compelling content for social media, blogs, or internal communications (class assignments, personal projects count!).
• Experience engaging and mobilizing a group of people towards a common goal (e.g., recruiting, awareness campaigns, leading a team).
• Familiarity with marketing or design tools (e.g., Canva, basic video editing, social media platforms) is a plus.
• Bachelor’s degree (or equivalent) in Communications, Marketing, Business, or a related field.

What You Should Know About This Team

Our Team’s Favorite Perks and Benefits

• Ability to be a part of shaping and participating in some of our biggest, high-visibility programs - X4, SKO, CKO, TACOS Award, XM Day, End of Year Celebration, etc.
• $1800 USD Experience bonus to be used for an “Experience” of your choosing
• Competitive salary, performance bonuses, generous savings fund match.
• Quarterly Wellness Reimbursement, can be used for activities including gym memberships, spa massages, workout equipment, meditation apps, and much more.
• Amazing QGroup Communities; MOSAIQ, Green Team, Qualtrics Pride, Q&Able, Qualtrics Salute, and Women’s Leadership Development, which exist as places for support, allyship, and advocacy.