UX/UI Designer

About KREWE

KREWE is an independent, high-fashion eyewear brand rooted in the vibrant culture and boundless creativity of our hometown, New Orleans - and now proudly headquartered in both New Orleans and New York City. Since our launch in 2013, KREWE has grown into a dynamic brand celebrated for its distinctive, handcrafted sun and optical frames that reflect a deep commitment to quality,  individuality, and design.

In 2022, we opened the doors to our NYC headquarters in the heart of the Meatpacking District, building a second home for the brand that brings New Orleans’ culture, creativity, and energy to one of the world’s most iconic design capitals. Our presence now spans brick-and-mortar boutiques, mobile retail concepts, and a thriving e-commerce platform - alongside distribution through premier independents and top national retailers. Celebrated for our unique approach to design, KREWE has cultivated a loyal following among style-conscious consumers and influential tastemakers.

As we continue to expand, we’re looking for passionate, driven, and innovative individuals to join our talented team. At KREWE our work is fast-paced, collaborative, and deeply mission-driven. Our people are high-performing and ambitious - not just about hitting goals, but about building something that’s original, culturally rooted and globally resonant. Every team member at KREWE has the opportunity to own their role and make a lasting impact. If this sounds like the right environment for you we invite you to apply below.

We’re seeking a UX/UI Designer to own all design execution across KREWE.com. This role combines both UX (User Experience) and UI (User Interface) design, where you’ll focus on understanding user needs, crafting user journeys, and bringing them to life through on-brand and functional design solutions. You’ll join our growing ecommerce team and collaborate closely with the Art Director and creative team to ensure a cohesive, branded, user-centered design approach.

This role is based in our New York Headquarters 5 days a week.

Responsibilities:

• Own the development & creation of new site pages and modules, including wireframes, user flows, and interactive prototypes that effectively communicate design concepts and user interactions.
• Develop UX roadmap to identify UX and CRO issues and propose thoughtful, scalable solutions. Design AB tests to identify winning designs to drive ongoing performance improvement. 
• Create adaptable designs that provide optimal user experiences across a variety of devices, including desktop, tablet, and mobile.
• Leverage creative assets to design site components that align with brand and ecommerce briefs.
• Plan and conduct usability testing to validate design solutions and make necessary adjustments based on user feedback.
• Regularly review site & consumer data to inform design decisions.
• Work closely with cross-functional teams (design, developers, brand, and marketing) to define project goals, technical constraints, and ensure designs are feasible and aligned with overall brand vision. 
• Contribute to the development and maintenance of design systems & processes, ensuring consistency in application & evolution.
• Investigate the consumer journey to identify areas of opportunity and understand why KREWE visitors do or don’t convert
• Maintain consistency with brand guidelines and campaign concepts
• Maintain Ecomm Guidelines and Component Library to ensure shared understanding of site design principles across teams and roles.

Requirements:

• 2+ years of hands-on experience in UI/UX design with a strong portfolio of user-centered projects.
• Expertise in mobile, tablet, and desktop design best practices.
• Strong proficiency in design and prototyping tools (e.g., Figma).
• Solid understanding of user-centered design, usability testing, and accessibility standards.
• Solid understanding of how to interpret A/B testing, conversion, heat map, and critical path data.
• Excellent visual design skills and attention to detail.
• Experience with Shopify Plus 
• Experience with front-end technologies (HTML/CSS) is a huge plus.
• Experience with animation or motion design is a bonus.

Benefits and Perks:

• Competitive wage
• Group health plans: health, vision and dental insurance
• Welfare benefits: life, ad&d, supplemental voluntary coverage 
• FSA Plan & HSA Program 
• 401(K) Investment Options
• Adoption Assistance, EAP, Commuter Benefits
• Paid Parental Leave 
• Quarterly Cultural Spend
• Ongoing Training and Development, an Educational Allowance
• 10 paid holidays and Paid Time Off accrual
• KREWE employee frame discount (of course!)

Salary (for New York only): Up to $95,000 annually based on experience and qualifications. 

This reflects the base salary for this position. Compensation may vary based on factors such as skills, experience, certifications, and business needs. In addition to base pay, KREWE offers annual bonuses, a comprehensive benefits package, paid time off, and employee discounts.

Diversity and Inclusion: 

KREWE believes in providing an inclusive workplace where all individuals have the opportunity to succeed. We are proud to provide equal employment opportunities (EEO) to all employees and applicants without discrimination or retaliation because of race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, gender expression, veteran status, pregnancy or any other protected characteristic as established by applicable local, state, or federal law.