Lead strategy across agency accounts, develop brand and portfolio strategies, translate research into briefs, facilitate workshops, partner with clients and creative, support new business, and raise creative standards to drive behavior and cultural impact.
Agency :
Havas Health NetworkJob Description :
WHO WE ARE:We are the largest health advertising and communications organization in the world. We are individuals from around the globe, each bringing unique stories and life experience, who share the same ambition: to help people live healthier, fuller lives.
Health is a uniquely powerful force which impacts our lives in every respect; our choices; our relationships; our ambitions; our impact on each other and the world. We believe helping people feel better is as much about uplifting the human spirit as it is about treating the body, and we help brands to do this by creating ideas and experiences that inspire that feeling.
We are driven to create ideas that change the way people think about health. We strive to create work that connects with audiences on a deeper level. We are not afraid to tell the untold stories or speak unspoken truths. A simple principle shapes our agency culture and our approach to building brands: to help each other thrive.
The role of Strategy at the Havas Health Network:
At HHN, the strategy team’s remit is to provide understanding. We are a diverse community of thinkers and problem solvers who are passionate about what we do. Empathy and curiosity are our superpowers, rigor and creativity frame our approach in equal measure, and we are driven to make sense of the world around us. How? Through research, an appreciation of the many cultures within which we all operate, through data, through our own lived experiences, and through internalizing the lived experience of others. We deliver a point of view that guides brands to unique and ownable spaces where creative ideas that prompt action can be built.
We work as a team that embraces individuality and contrarian mindsets. We believe that the role of planning is much bigger than writing the brief, facilitating a workshop, or developing strategy for a pitch. At Havas, planning is at the core of everything we do in our aim to create, nurture and sustain lasting brand connections.
The Role
- The VP, Strategy takes a lead role across key agency accounts. We expect that person to have a keen ability to conceptualize and think strategically, to connect the dots to build compelling stories and a passion for creating work that makes a difference.
- We expect them to be a strong partner to account teams in defining and delivering against strategic priorities for client businesses.
- They have a rich understanding of the fundamentals of brand strategy and the ability to drive strategy through to the creative process to deliver powerful and distinct brand ideas.
- They should establish strong and collaborative partnerships with clients and agency partners.
- They will take an active role in new business, helping shape compelling pitch strategies, stories, and breakthrough ideas.
- They have a strong grasp of the agency's brand-building philosophies, methodologies, and frameworks to ensure consistent and quality pull-through across all the work they develop.
- They have strong experience planning, developing, and facilitating workshops.
- They can translate research discoveries and insights into compelling strategies and briefs.
- They must be persuasive and articulate (both written and verbal).
- They should raise the bar on creative ideas, committed to delivering work that resonates, changes opinions, motivates behavior, and pushes culture forward.
- A desire to get to the heart of an idea, the crux of an insight, and the core of a problem
- A desire to be “a catalyst”; not just a good team player, but able to ‘lead’ teams via collaboration, persuasion, facilitation, rather than command and control.
- Possessed of ambition - for yourself, for the work, for your team
- A chameleon who can create, edit, or collaborate
- A great listener
- A culture vulture
- Confident (hungry) to take the reins on any project
- Thrives in a fast-paced environment
- 9+ years’ experience working in advertising, brand strategy, brand consultancies, or similar fields.
- Specific experience including brand building, brand and portfolio strategy, positioning, workshop development and facilitation, market and situational analysis, and brand identity development.
- Healthcare experience preferred but not required; however, an interest in health, healthcare, and the science of medicine and innovation is essential.
- Expertise across multiple types of market research, including primary/secondary, qualitative, and quantitative.
- Strong presence and presentation skills.
- NYC: $160,000 - $220,000
Contract Type :
PermanentHere at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.
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