Develops, launches, and drives adoption of integrations with email, mobile, messaging, and marketing technology partners. Collaborates with engineering, partnerships, sales, and customer experience teams to define requirements, manage roadmaps and backlogs, coordinate releases, evaluate APIs, and build third-party ecosystem relationships. Uses customer insights, qualitative and quantitative data, adoption metrics, and booking metrics to prioritize product decisions and advocate for customer needs.

Own the strategy and roadmap for data interface products that help marketers transform, prepare, segment, and activate data without custom development. Partner with engineering, design, and peer product managers to deliver intuitive shared platform components. Conduct customer discovery, translate feedback into requirements, and measure feature adoption, accuracy, and performance after launch.

Own the strategy and roadmap for Movable Ink’s behavioral decisioning layer. Define trigger libraries, stateful customer context, declarative pattern frameworks, suppression controls, and cross-team integration contracts. Partner with engineering and stakeholders to prioritize behavioral use cases, translate customer and business needs into requirements, and enable scalable self-service behavioral signal configuration. The role requires technical product expertise, strong prioritization, cross-functional alignment, and comfort operating in ambiguous environments.