RTB House

RTB House

New York, NY
1,200 Total Employees
90 Local Employees
Year Founded: 2012
We're Hiring!
RTB House is a global company specializing in advanced personalized retargeting solutions powered by deep learning.

RTB House is a global company that provides state-of-the-art marketing technologies for top brands worldwide. Our proprietary ad buying engine is the first in the world to be powered entirely by Deep Learning algorithms, enabling advertisers to generate outstanding results and reach their short, mid and long-term goals. At its core, RTB House's mission revolves around empowering businesses to maximize the effectiveness of their online advertising campaigns. This is achieved through the strategic fusion of artificial intelligence (AI) and big data analytics, allowing for the creation of highly personalized and precisely targeted marketing initiatives that drive results. The backbone of RTB House's solution suite is Real-Time Bidding (RTB), a method where advertising inventory is bought and sold on a per-impression basis via real-time programmatic auctions. Unlike many other providers, RTB House built its own proprietary ad buying engine from scratch, aiming for optimal performance and superior customization capabilities, giving the distinct advantage of fine-tuning the algorithms without depending on third-party platforms. RTB House's global presence extends to over 90 markets, serving ads to more than a billion users every month. This global reach is supported by multiple data centers located across various regions, ensuring quick and efficient ad delivery no matter the location. As Google is moving towards the phasing out of third-party cookies, RTB House has invested in technology and strategies to adapt to the evolving digital advertising landscape. Working closely with Google and other ecosystem partners, we've been focused on building cookieless solutions that constitute an upgrade in terms of respecting users’ privacy online, and we are well prepared for the cookieless future. RTB House goes beyond being a typical ad tech company. It orchestrates a seamless fusion of cutting-edge technology, business expertise, and user-centricity, creating a dynamic stage where businesses and consumers meet, connect, and thrive.


RTB House Offices

Remote Workspace

Employees work remotely.

Work from home, work from an office or blend the two in a way that works for you. You choose your work location.

Typical time on-site: None
New York, NY

What the Team is Saying

Heidi
Natasha
Ilya
Devin
James
Pam
Daniel
Roy

Technology We Use

JavaScript
JavaScript
LANGUAGES
Python
Python
LANGUAGES
R
R
LANGUAGES
React
React
LIBRARIES
SQL
SQL
LANGUAGES
Asana
Asana
PROJECT MANAGEMENT
Google Analytics
Google Analytics
ANALYTICS
Illustrator
Illustrator
DESIGN
MailChimp
MailChimp
EMAIL
Pipedrive
Pipedrive
CRM

Articles We're In

Emerson Dameron Emerson Dameron
Published on February 26, 2024

44 New York Adtech Companies You Need to Know

Following in the footsteps of other adtech pioneers, the modern New York tech scene currently hosts some of the world’s top adtech firms. We've rounded up several big shots and newcomers you definitely need to know.

Lucas Dean Lucas Dean
Updated on October 24, 2023

How Managers Can Foster Engagement and Adopt Healthy Communication Strategies for Remote Teams

A team leader at RTB House reconfigured his strategy for connection and communication to address the limitations of remote work.

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Lucas Dean Lucas Dean
Updated on April 26, 2023

These Leaders Help Team Members Set Boundaries and Create A Healthy Work-Life Balance

Lead by example, check in with team members regularly and other key pieces of advice gained through past experiences.

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