17 NYC media tech companies you should know

by Built In Staff
December 13, 2016

It’s an exciting time to work in the media. While the industry has taken a beating in recent years, that has led it to become one of the most tech-savvy and forward thinking industries in existence. Big, legacy media companies like the New York Times are investing in virtual reality storytelling and producing stories on Facebook Live. Media startups are telling new stories in new ways with new mediums. It’s a fun and constantly changing business. And, if you want to be a part it, you’re in luck because several are hiring.

Here are 17 media companies in NYC to keep an eye on:

tronc media company nyc
tronc

What they do: Tronc is a media company boasting 10 newsrooms across the country, including Orlando, Baltimore and New York. The company delivers cross-content coverage with media available digitally and via print. Tronc’s previous work in journalism has led to 105 Pulitzer Prizes.

 

theskimm media company nyc
theSkimm

What they do: theSkimm is the millennial woman’s front page. Upon signing up for the company’s daily newsletter, subscribers receive a quippy breakdown of the day’s need-to-know news. The company’s employees do the reading for you and summarize the world’s most essential news with fresh editorial content that gets readers up to speed.

 

newsela media company nyc
newsela

What they do: Newsela builds reading comprehension using nonfiction that’s always relevant—daily news. The platform aggregates daily news articles from top national and regional publications and allows students to read them across five different reading levels. Catering to students’ individual learning capabilities, the company encourages readers to engage with news at a specialized reading level and empowers students to change reading levels as they see fit. The platform also provides embedded quizzes to assess students’ reading development and proficiency within Common Core standards.

 

group nine media media company nyc
group nine media

What they do: Group Nine Media is the product of four digital media brands coming together. Each brand has unique content within their own niche covering food, drink and travel (Thrillist), animals and activism (The Dodo), news and entertainment (Now This) and science, tech and exploration (Seeker). Across these brands, Group Nine has over 4 billion video views each month and over 30 million YouTube subscribers. Designed for consumption across the web, Group Nine’s brands are a go-to source for millennial audiences.

 

youvisit media company nyc
youvisit

What they do: YouVisit lets users create, share and explore interactive virtual reality content. They're kind of like an early-stage version of YouTube, only for virtual reality content.  Anyone who has been lucky enough to experience a high-end virtual reality demo will tell you that the technology is going to change the world. 

 

vice media media company nyc
vice media

What they do: Vice Media has been around for nearly a quarter of a century but is constantly evolving along with the ever-changing media landscape. With origins as a magazine, Vice has since expanded to both domestic and international content including films, music and an in-depth news program-all targeted towards millennial audiences.

 

snapchat media company nyc
snapchat

What they do: Snapchat is a new take on social networking.The service allows users to snap a photo or video, add a caption and then share it with friends. Because the images disappear, users are able to share intimate moments of their lives they may not want Grandma to see on their Facebook page. 

 

bauer xcel media media company nyc
bauer xcel media

What they do: Chances are, you’ve never heard of Bauer Media Group, or their digital arm Bauer Xcel, but they’re huge. Bauer is a German company that manages a portfolio of over 600 magazines, 400 digital products and around 50 radio and TV stations around the world. The company entered the U.S. market back in the '80s, and today runs a portfolio of 13 magazines, 5 special interest publications and 16 websites here. Just the digital arm of the company receives over 130 million unique users every month and it is one of the world’s fastest growing digital media companies.

 

buzzfeed media company nyc
buzzfeed

What they do: BuzzFeed is a viral news factory. They pump out tons of shareable internet content that run the gamut from hard news to listicles about what it’s like to grow up in Florida. BuzzFeed is a behemoth, reaching over 200 million people a month. To put that into context, there are only around 240 million adults in America. 

 

refinery29 media company nyc
refinery29

What they do: Refinery29 is a digital media source aiming to inform women on politics, entertainment, health, tech and more. In addition to their 2,000 stories a month, the company also has a popular video channel with content including DIY, fitness, style, and even narrative stories told through multiple seasons. Now, with active international sites in the UK and Germany, Refinery29 continues to grow with over 25 million monthly views and 331 million users across all platforms.

 

bloomberg media company nyc
bloomberg

What they do: Bloomberg is the go-to source for global news in the finance and business market. From regional stocks and commodities to tech news around the world, the comprehensive information outlet covers it all. Founded in 1981, Bloomberg created the first real-time financial platform and still consistently provides news, products and solutions to the business world today. 

 

mic media company nyc
mic

What they do: Mic is a millennial-focused media startup, but differs from sites like BuzzFeed in its more serious approach to journalism. As many media startups are honing in on appealing to a young generation, Mic aims to cover compelling news stories by utilizing both text and video fluidly across any digital platform (i.e. phone, laptop or tablet). 

 

gimlet media media company nyc
gimlet media

What they do: Gimlet Media is a podcasting network, created by former This American Life and Planet Money producer, Alex Blumberg. As Blumberg chronicled his efforts to launch Gimlet through a podcast called Startup, the company gained serious traction as listeners tuned in to hear about funding rounds and crowdfunding campaigns. Gimlet’s second podcast, Reply All, narrates the Internet’s stories and the company’s third podcast, Mystery Show, solves listeners’ mysteries. These type of high quality, in-depth podcasts are coming to define the the medium as a popular form of audio journalism.

 

sheknows media company nyc
sheknows

What they do: SheKnows is a women’s media company that covers a wide range of lifestyle topics, from parenting to fashion. With 309 million social media followers and more than 81 million unique visitors a month, SheKnows extends its their reach through their brands Blogher, Helloflo and Stylecaster.

 

newswhip media company nyc
newswhip

What they do: NewsWhip leverages active users on social networks such as Facebook, Twitter and LinkedIn to track and find breaking news. By monitoring stories that garner significant human engagement, NewsWhip works to surface the world’s most emotive and interesting news—in real time. Across politics, regions and thousands of other niche topics, the company provides journalists with useful insights on the levels of social interaction around newly published content.

 

news deeply media company nyc
news deeply

What they do: News Deeply is a media outlet that builds single-subject information hubs, bringing together thought leaders and influential decision makers as subject matter experts. The platform is experimenting with a form of citizen journalism, creating interactive community platforms that blend news, live events and social engagement surrounding complex global issues. The startup’s flagship platform, Syria Deeply, provides extensive coverage of the ongoing Syrian crisis.

 

shutterstock media company nyc
Shutterstock

What they do: Shutterstock is the leading provider of high-quality photographs, videos and music. The company makes any website, presentation, or project visually stunning. The website has a huge quantity of stock photos ranging from holiday themed, city skylines and even celebrities.  

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