AdMarketplace, a New York company helping advertisers launch relevant search ads, announced its latest executive appointment. Rachel Chan recently joined the adMarketplace team as chief marketing officer.
AdMarketplace operates a two-sided marketplace solution, serving as a monetization partner for open web publishers and helping advertisers achieve incremental campaign results through exclusive media. The company aims to shape the consumer journey by leveraging relevant search ads that are native to the apps and platforms consumers actively use.
Chan joins the company with two decades of brand and commercial marketing experience at companies such as Verizon, HP and American Express. In her new role, she will help accelerate adMarketplace’s mission of becoming a leader in the AI advertising space.
