Teams at alineops.com

Leads Aline’s creative output, digital experience, marketing technology, website, and AI adoption. Oversees brand and campaign creative, marketing automation, Salesforce integrations, web development, SEO/AEO, conversion optimization, multimedia production, internal teams, and agencies. The role improves marketing velocity, system efficiency, data quality, brand consistency, and pipeline conversion while setting standards for responsible AI use and high-quality creative execution.

Own Aline’s corporate marketing strategy, brand narrative, public relations, analyst relationships, SEO and AEO, organic social presence, executive thought leadership, awards, and industry events. The role builds market visibility and category leadership while partnering with Product, Sales, Customer Success, and Marketing Operations to strengthen brand awareness, engagement, pipeline contribution, and customer relationships.

Own the full B2B SaaS sales cycle for acquiring mid-market senior living customers, from prospecting through contract execution. Responsibilities include consultative discovery, business-case development, tailored demonstrations, stakeholder alignment, deal strategy, quota attainment, Salesforce pipeline management, forecasting, and cross-functional collaboration. The role also involves regular travel to conferences, trade shows, and client meetings while representing Aline and generating new business opportunities.