Applecart Offices

Lead the vision, strategy, roadmap, and execution of Applecart’s measurement and optimization products. Partner with engineering, data science, analytics, sales, clients, and industry stakeholders to develop media effectiveness measurement solutions, translate methodologies into client-ready products, manage launches and KPIs, gather feedback, and drive adoption. The role requires strong product leadership, advertising technology and measurement expertise, SQL proficiency, big-data platform experience, and ownership of enterprise-facing applications. May manage one to two Product Managers.

Supports digital advertising campaign management by building social and programmatic media plans, coordinating ad trafficking, monitoring dashboards, checking data integrity and pacing, reviewing reporting, and recommending optimizations. Partners with account teams, AdOps, media vendors, and clients to ensure accurate and timely campaign launches. The role is hybrid in New York City and requires strong digital advertising knowledge, attention to detail, cross-functional collaboration, and client-facing communication skills.

Manage complex survey research and analytics projects for corporate, nonprofit, and political clients. Responsibilities include project management, survey instrument and focus group guide development, research fielding and quota review, data weighting, analysis, client presentations, strategic recommendations, proposals, and pitch decks. The role requires managing multiple clients, collaborating with survey researchers and data scientists, mentoring junior staff, and communicating findings to senior stakeholders.