Teams at Avetta

Analyze marketing and sales funnel performance from top-of-funnel through closed/won opportunities. Build KPI packages, annual funnel targets, campaign effectiveness and ROI analyses, and actionable reports for marketing leadership and executives. Improve marketing automation and CRM data integrity, partner cross-functionally with Sales Operations, Product Marketing, and Product, and perform ad hoc analysis to identify trends, root causes, and growth opportunities.

Own discovery, definition, and delivery of marketplace directory features for Avetta’s B2B SaaS platform. Serve as the customer advocate, conduct research and usability testing, analyze product metrics, prioritize problems, define KPIs, and collaborate with engineering, UX, marketing, and customer success. The role focuses on scalable marketplace and platform products involving search, profiles, matching, recommendations, onboarding, monetization, trusted data, and network effects.

Own strategy, roadmap, and execution for client-facing analytics and AI insights. Deliver dashboards, reports, and conversational NLQ analytics. Partner with data engineering, data science, and platform teams to shape semantic models and LLM-backed analytics. Drive adoption with Sales, Customer Success, and Implementation teams and use AI tools to accelerate product work.