Baton (baton.market)

Baton is a marketplace for small business sellers and buyers.

Baton supports any small business by getting them to a successful sale on the first trusted and transparent platform in the industry. We empower owners with the right information upfront and then match them to serious buyers who see verified company data on our platform.

Managing a small business is complicated. Even though small businesses make up more than half of the US economy, it's hard to get reliable data. How can anyone be expected to sell their small business if there’s no standard for figuring out what a small business is worth?

We built Baton to unlock small business data for everyone. Owners use our platform to instantly get a more accurate valuation using public data and their own financials.

We believe every small business owner deserves the support they need to take their next step. That journey starts with Baton.

Baton is backed by Giant Ventures, Bloomberg Beta, and a syndicate of world-class angel investors.