Teams at Blacksmith Agency

The Finance Analyst will maintain financial models, prepare forecasts, analyze variances, and support leadership in decision-making and financial visibility.

Own organic search strategy and performance for a portfolio of clients. Responsibilities include technical and content audits, keyword research, on-page implementation in WordPress, local SEO, link acquisition, reporting, client presentations, sales support, roadmap development, and oversight of SEO specialists, writers, and link-building resources.

Own PPC strategy and execution across client accounts, including media planning, campaign management, tracking, attribution, optimization, reporting, and client communication. Manage Google Ads, Meta, Microsoft, and LinkedIn campaigns while auditing performance, budgets, bidding, keywords, landing pages, and CRO opportunities. Support sales calls, build client growth roadmaps, oversee specialists and contractors, ensure deliverable quality, and present performance insights and recommendations.