Teams at Cyncly

Lead creation and stewardship of a scalable, token-driven design system across the product portfolio. Build Figma component libraries and token architecture, document component specs and accessibility requirements, partner with front-end engineers to implement WCAG 2.1 AA–compliant components, run audits and roadmaps, establish governance and contribution workflows, evangelize the system internally, and mentor/shape the design systems function.

Lead global paid media and ABM efforts to drive top-of-funnel demand across SMB, Mid-Market and Enterprise. Own channel strategy, measurement, and budget allocation across LinkedIn, Meta, Google and Bing. Manage four sub-teams (Paid Digital, ABM, Qualification Intelligence, Growth Marketing), run experimentation, and partner with sales, eCommerce, and data teams to convert demand into pipeline.

Responsible for driving growth for Cyncly Websites, managing customer acquisition, activation, adoption, and expanding product use through integrated marketing programs.