Analyzes physical security data, alarms, incidents, and KPIs to identify vulnerabilities and operational improvements. Investigates security events, develops solutions, updates SOPs and procedures, documents findings, and partners with leadership, compliance, and the GSOC to strengthen response protocols and organizational security practices.

Build and manage relationships with high-value players to drive revenue and loyalty. Coordinate local events, communications, escalations, and feedback. Monitor market offerings, promote games and promotions, support platform improvements, and follow VIP and responsible gaming policies.

Leads influencer marketing strategy and full-funnel creator campaigns for iGaming and Lottery businesses. Manages creator selection, activations, budgets, performance measurement, stakeholder alignment, and post-campaign analysis. Identifies emerging creators, cultural trends, and platform behaviors while improving campaign workflows through automation and emerging technologies. Translates analytics into recommendations that drive awareness, engagement, consideration, and customer acquisition.