Teams at Maesa

Supports the design, configuration, validation, rollout, and continuous improvement of NetSuite’s Quality Management System. Translates quality requirements into workflows, dashboards, reports, automations, and controlled system solutions. Manages non-conformance records, CAPAs, deviations, complaints, and supplier-quality processes. Develops test plans, UAT and PQ protocols, validation evidence, documentation, training materials, and user support. Partners with Quality, IT, Operations, and implementation teams to troubleshoot issues and improve system adoption.

Leads the strategic vision, growth, and development of Maesa’s fragrance portfolio. Owns brand strategy, consumer marketing, innovation, go-to-market execution, retail activation, portfolio management, business performance, and P&L partnership. Translates consumer and market insights into brand-building strategies while collaborating across product, creative, sales, finance, and operations. Builds retailer relationships, drives integrated marketing, and develops a high-performing brand marketing team.

Lead Kristin Ess Hair’s social strategy across TikTok, Instagram, YouTube, and emerging platforms. Own content planning, culturally relevant concepts, production, community engagement, creator and UGC opportunities, performance measurement, and optimization. Partner with brand, creative, influencer, media, e-commerce, and retail teams to connect social activity to business goals. Manage agencies, production partners, social tools, and one direct report while developing an efficient, high-performing content engine.