Teams at Later

Develop and manage Later’s influencer talent ecosystem by identifying, sourcing, negotiating with, and activating creators for client campaigns. Build relationships with creators, agents, and managers; provide talent strategy and recommendations; ensure contracts, brand safety, FTC compliance, and client requirements are met. Improve sourcing workflows, apply AI and operational systems, monitor cultural and platform trends, and collaborate with Strategy, Client Services, Product, Research, and Creator teams to improve campaign performance and client outcomes.

Owns Later’s creator talent strategy and partnerships, including identifying creators, sourcing and negotiating high-profile talent, managing agency and representative relationships, and ensuring brand-safe, compliant campaign execution. The role develops scalable workflows, advises internal teams and clients on talent recommendations, tracks cultural and platform trends, and builds a differentiated creator network that improves campaign performance, retention, and revenue.

Leads strategic social media account partnerships, overseeing social strategy, content planning, community management, reporting, optimization, budgets, and client deliverables. Manages and mentors Social Media and Community Managers, develops senior client relationships, presents performance insights, identifies growth opportunities, manages escalations, and collaborates with creative, influencer marketing, paid media, analytics, production, and sales teams to deliver measurable results for enterprise brands.