NewForm Benefits Overview

Own performance creative strategy and execution for assigned clients, translating goals, audience insights, and ad performance data into concepts, scripts, production briefs, and testing plans. Lead creators, editors, brainstorms, client presentations, and creative iteration across multiple accounts. Analyze results to identify winning approaches, manage production workflows, maintain quality standards, and mentor creatives while staying current with cultural and platform trends.

Coordinates creators throughout onsite shoots, manages schedule changes, communicates creator status to production and casting teams, and supports casting through creator sourcing and self-tape review. Maintains office and studio readiness by handling deliveries, stocking supplies, and cleaning. Assists production teams with shoot setup, errands, and general crew support.

Leads client relationships, paid media strategy, and creative performance across high-growth accounts. Oversees multimillion-dollar budgets across Meta, TikTok, and Google; develops growth strategies; analyzes creative and media performance; identifies funnel, measurement, offer, and signal optimizations; and partners with creatives and media buyers to scale efficient advertising.