Teams at Orveon

Lead bareMinerals’ global brand strategy, marketing, product innovation alignment, community and creator programs, retail partnerships, commercial growth, and budget management. Build full-funnel campaigns and brand awareness across digital, social, retail, and AI discovery channels. Partner with executive and cross-functional teams to connect brand investment with revenue, retail velocity, market share, and brand health. Lead multidisciplinary teams, agencies, and international brand execution.

Leads earned media and influencer strategy for bareMinerals and Laura Mercier, overseeing agency and creator relationships, press strategy, events, launches, crisis communications, measurement, and integrated marketing partnerships. The role manages influencer programs, budgets, reporting, AI-search visibility initiatives, and direct reports or agency teams while representing PR and influencer strategy in brand leadership discussions.

Lead social-first creative for beauty brands across TikTok, Instagram, YouTube Shorts, Pinterest, paid social, CRM, and social commerce. Concept and art direct creator, influencer, UGC, livestream, photography, video, and motion content while maintaining brand standards. Translate cultural trends and platform behaviors into high-performing, conversion-focused creative. Collaborate with social, influencer, media, ecommerce, marketing, and creative teams, using performance insights to test, optimize, and scale content.