Reachdesk Benefits Overview

Lead marketplace partnership and category strategy to acquire and launch consumer brands, drive revenue and profitability, and optimize vendor performance. Source, negotiate, onboard, and manage vendors across gifts, F&B, experiences, and branded merchandise while partnering with Sales and CX to grow marketplace adoption and resolve quality or delivery issues.

Own retention, renewals, and growth for a portfolio of existing customers. Drive upsell, cross-sell, and expansion, lead renewal negotiations, run account planning and business reviews, prospect within accounts, and coordinate cross-functional teams to deliver measurable outcomes and strong customer relationships.

Execute outbound lead generation and ABM campaigns to identify, engage, and qualify mid-market and enterprise SaaS prospects. Use multi-channel outreach (email, phone, social), maintain CRM (Salesforce, Salesloft), analyze buying signals and product usage, build pipeline, represent the company at industry events, and collaborate with Sales, Marketing, and Customer Success to optimize conversion and handoffs.