Upside

HQ
Washington, District of Columbia, USA
Total Offices: 4
275 Total Employees
Year Founded: 2016

Upside Mission, Purpose & Impact

Updated on December 03, 2025

Upside Employee Perspectives

Tell us about Upside’s mission. How does that mission influence the company culture, and did it impact your decision to join the team?

At Upside, our mission is simple and bold: We exist to advance the economic power of people living and working in the real world. We’ve already put over $1 billion back into people’s pockets by connecting them with retailers on our two-sided marketplace. The best part is, we’re just getting started. That mission shapes how we work: We act like owners, make everything measurable and build for real people. It absolutely influenced my decision to join. I’ve spent my career in mission-driven roles, and I love that we also commit 1 percent of revenue to offset emissions and fight food waste. The more we grow, the more good we do. It’s rewarding being in a data-driven role at a truly data-driven company. One fun cultural touchstone is celebrating “twinning,” when multiple people on the team wear the same outfit. Whenever this happens, we snap a photo and post it to Slack! 

 

From your perspective, how does your work connect to the overall company mission?

As a product analytics manager, I helped build App 360, a suite of dashboards that keeps our team dialed into product performance. Living our “Make it Measurable” value, we’ve used these insights to spot friction in the user journey, prioritize fixes and even catch bugs early so we can ship better experiences faster. Measuring app performance leads to better user experience, which leads to more successful trips and more cash back in people’s pockets.

 

What advice would you give a jobseeker hoping to join Upside?

Start by using the Upside app at a gas station, grocery store or restaurant near you. Seeing the marketplace in action is the best intro. Then come ready to “Be an Owner:” Propose what you’d improve and why; “Make it Measurable:” Bring a hypothesis and the metrics you’d track; and “Represent the Real World:” Consider both consumers and retailers.

Andy Thompson
Andy Thompson, Senior Manager of Consumer Analytics