Teams at Viktor

Own and optimize the lifecycle machine: activation, expansion, retention, and reactivation for a PLG B2B SaaS. Hands-on in Customer.io, run experiments, define segmentation with engineering, manage deliverability and sending hygiene, and be judged on activation, net revenue retention, and reactivated revenue.

Lead positioning and run product and vertical sub-launches end-to-end: Product Hunt, landing pages, creative assets, comms, sales enablement, and customer proof. Work hands-on in Figma, direct designers/agencies, collaborate tightly with product and founders, and iterate weekly to scale launches across multiple ICPs.

Own and grow Viktors community across Slack, Reddit, review sites and other channels. Drive onboarding, events, ambassador programs, feedback loops to product and engineering, and convert users into advocates to improve retention and public ratings.