Teams at Zinnia (zinnia.com)

Own Policygenius’ paid, organic, and influencer social media strategy. Responsibilities include launching and optimizing paid campaigns, managing influencer relationships, creating content, engaging communities, conducting testing, analyzing KPIs and ROAS, developing reports, and collaborating with creative, content, legal, sales, and analytics teams to drive brand awareness, traffic, leads, and customer acquisition.

Leads technical API product development, enterprise client onboarding, and implementations from kickoff through production go-live. Defines API specifications, data models, event-driven integrations, security and traffic policies, and SDLC requirements. Partners with engineering, architecture, sales, and clients on solution design, production issues, releases, and roadmap priorities. Builds onboarding processes and serves as a senior technical product subject matter expert.

Provide practical legal advice on complex commercial agreements (SaaS, licensing, professional services, TPA), draft and negotiate contracts, manage post-signature issues, build contracting tools (templates, playbooks), and partner cross-functionally with Sales, Product, Finance, InfoSec, Privacy, and Compliance.