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dentsu

Associate Director, Social Analytics

Posted One Month Ago
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Hybrid
New York, NY, USA
95K-138K Annually
Senior level
Hybrid
New York, NY, USA
95K-138K Annually
Senior level
Leads social analytics, listening, consumer intelligence, and performance measurement across paid, owned, earned, and influencer marketing. Develops KPI frameworks, dashboards, automated reporting, and data-quality processes; translates social performance data into strategic recommendations and client-ready presentations. Partners with analytics, media, strategy, account, and technology teams to improve workflows and decision-making. Explores AI and emerging technologies to enhance insight generation and reporting.
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Job Description:

We're looking for an Associate Director, Social Analytics to help transform social, audience, and consumer data into actionable insights that shape marketing strategy and business decisions.


In this role, you'll partner closely with Strategy, Client, Media, and Analytics teams to uncover trends, measure performance, and identify opportunities that drive impact across social and integrated marketing programs. You'll serve as both a strategic thinker and hands-on analyst, helping clients understand not just what happened, but why it happened and what to do next.


This is an opportunity for someone who enjoys combining social intelligence, measurement, storytelling, and emerging technologies to solve business challenges and influence decision-making.

 

What You'll Do

  • Bring social analytics, social listening, and audience insights into the strategic planning process.
  • Lead social intelligence initiatives, uncovering cultural trends, audience behaviors, competitive insights, and emerging opportunities.
  • Develop measurement frameworks and KPIs across paid, owned, earned, and influencer marketing programs.
  • Analyze social and marketing performance data to identify actionable insights and strategic recommendations.
  • Create dashboards, reports, and executive-ready presentations that clearly communicate findings and business impact.
  • Partner with analytics, media, strategy, and technology teams to improve reporting processes and data solutions.
  • Present insights and recommendations to clients and internal stakeholders.
  • Help evolve analytics capabilities through automation, innovation, and new approaches to measurement and reporting.
  • Explore emerging analytics and AI-powered tools that improve efficiency and insight generation.

 

What We're Looking For

  • 5+ years of experience in social analytics, social intelligence, marketing analytics, consumer insights, or related fields.
  • Experience translating data into clear business recommendations and strategic actions.
  • Familiarity with social listening and analytics platforms such as Brandwatch, Sprinklr, Sprout Social, Talkwalker, Meltwater, or similar tools.
  • Experience evaluating performance across social, content, influencer, paid media, or integrated marketing programs.
  • Strong data storytelling and presentation skills.
  • Experience building reports, dashboards, or measurement frameworks that support decision-making.
  • Ability to collaborate across cross-functional teams in a fast-paced environment.
  • Curiosity about emerging technologies, automation, and innovative approaches to analytics.

 

Nice to Have

  • Agency experience.
  • Experience with Tableau, Power BI, SQL, or other data visualization and analytics tools.
  • Experience with audience research tools such as GWI, YouGov, MRI-Simmons, or similar platforms.
  • Familiarity with AI-assisted analytics and reporting workflows.

 

Why You'll Love This Role

  • Influence strategy from the very beginning, not just reporting results after the fact.
  • Work across a variety of high-profile brands and business challenges.
  • Help shape the future of social intelligence and analytics capabilities.
  • Collaborate with multidisciplinary teams that value data-driven decision-making.

Additional Information

At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.  


The annual salary range for this position is $94,875-$138,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.  

Benefits available with this position include:  

• Medical, vision, and dental insurance, 

• Life insurance,  

• Short-term and long-term disability insurance, 

• 401k, 

• Flexible paid time off, 

• At least 15 paid holidays per year, 

• Paid sick and safe leave, and 

• Paid parental leave. 


Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies.  For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com. 


To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps. 


#LI-SS1 

#LI-Hybrid 

Location:

New York

Brand:

Dentsu Creative

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. 

  

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you.  

dentsu New York, New York, USA Office

150 E 42nd St, New York, New York,, United States, 10017

dentsu New York, New York, USA Office

New York, United States

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