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Job Description
About Ares Wealth Management Solutions
Ares Management is one of the largest alternative investment managers in the world. Backed by the power and scale of the Ares platform, Ares Wealth Management Solutions (AWMS) oversees product development, distribution, marketing and client servicing efforts for the global wealth management channel. AWMS’ mission is to provide advisors and their clients access to innovative, solutions-oriented investment opportunities, across the Ares platform of industry leading credit, private equity, real estate and infrastructure strategies. Through our range of institutional and retail structures, coupled with excellent client service and educational resources, we help investors diversify their portfolios with private market solutions that seek to deliver consistent, long-term growth.
Position Summary
The Digital Marketing team within Ares Wealth Management Solutions (AWMS) is seeking a well-rounded digital marketer to help develop and execute digital strategy and initiatives in support of AWMS’ growing global business. A key focus of this role will be managing AWMS global website-related projects that align to strategic business priorities and aim to deliver exceptional user experience across brand, products and thought leadership. This role will also engage in other areas of digital marketing, including email marketing and marketing data & analytics, and will have the opportunity to impact how AWMS strategically scales outreach.
This individual will partner with Marketing, Creative and Technology teams as well as external agencies on project execution. This role will work closely with Sales, Product Management, Strategy, Legal & Compliance and Leadership teams globally to align digital initiatives with dynamic business needs.
This candidate will need to demonstrate creative and analytical thinking, strong project management skills, familiarity with marketing technology and the ability to partner with various types of stakeholders. The ideal candidate thrives in a fast-paced, entrepreneurial environment and is eager to join a team that values problem-solving, delivering exceptional output and collaborative culture.
Essential Duties
- Manage AWMS website projects from requirements to launch across AWMS brand, product and thought leadership initiatives (ex. single webpages, multi-webpage experiences, enhancements), working through content, design, UX and development in collaboration with Head of Digital Marketing, Ares stakeholders and creative and development teams
- Collaborate with Ares stakeholders to define complex project requirements and translate to deliverables that address business needs and integrate digital best practices; work closely with creative and development teams to execute
- Oversee ongoing publishing of regular website content and updates
- Project manage timelines and lead communication between stakeholders and collaborators
- Work with Head of Digital Marketing to build out website roadmap and align projects to scalable web strategies
- Develop framework for regular website reporting and analysis; present recommendations for optimizations and strategy refinement
- Support SEO strategy, including optimization of AWMS webpages, and oversight of SEM campaigns
- Partner with broader Marketing team on multi-channel campaigns across web, email marketing and social media to drive lead generation
- Engage with digital marketing initiatives across email marketing and marketing data & analytics as opportunities arise
Qualifications
- 3+ years of relevant experience in digital marketing or a similar function, preferably with holistic exposure across digital marketing functions
- Financial services or a highly regulated industry experience preferred; B2B experience preferred
- Experience working with a CMS and managing web projects; strong working knowledge of website development process
- Experience with marketing technology across channels, including email service providers, and familiarity with Salesforce
- Experience working with cross-functional teams and stakeholders across technical, creative and business areas globally
- A solid understanding of website analytics and tagging; experience in Google Analytics and Google Tag Manager or equivalent tools preferred
- Experience with SEO, SEM a plus
Required Skills
- Exceptional project management, organizational and communication skills; ability to translate deliverables into clear project requirements and timelines
- Strong writing skills, understanding of design principles, awareness of digital best practices regarding content, design, user experience
- Strong analytical skills and ability to synthesize into meaningful insights and recommendations
- Ability to prioritize deliverables, meet business-sensitive deadlines and maintain strong attention to detail in a dynamic setting
- Ability to problem-solve independently and as part of a team
- Highly motivated, team player, eager to roll up sleeves in an entrepreneurial environment
Reporting Relationships
Compensation
The anticipated base salary range for this position is listed below. Total compensation may also include a discretionary performance-based bonus. Note, the range takes into account a broad spectrum of qualifications, including, but not limited to, years of relevant work experience, education, and other relevant qualifications specific to the role.
$100,000 - $115,000
The firm also offers robust Benefits offerings. Ares U.S. Core Benefits include Comprehensive Medical/Rx, Dental and Vision plans; 401(k) program with company match; Flexible Savings Accounts (FSA); Healthcare Savings Accounts (HSA) with company contribution; Basic and Voluntary Life Insurance; Long-Term Disability (LTD) and Short-Term Disability (STD) insurance; Employee Assistance Program (EAP), and Commuter Benefits plan for parking and transit.
Ares offers a number of additional benefits including access to a world-class medical advisory team, a mental health app that includes coaching, therapy and psychiatry, a mindfulness and wellbeing app, financial wellness benefit that includes access to a financial advisor, new parent leave, reproductive and adoption assistance, emergency backup care, matching gift program, education sponsorship program, and much more.
There is no set deadline to apply for this job opportunity. Applications will be accepted on an ongoing basis until the search is no longer active.
Ares Management Corporation New York, New York, USA Office
245 Park Ave, New York, NY, United States, 10167
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