Associate Director, Partnership Marketing & Strategy

Job Description

Who We Are

What You'll Do

The Associate Director, Partnership Marketing & Strategy, will play a pivotal role in driving the development of marketing platforms and proposals for the HS&E Properties and IP group. This position supports new business efforts, upsells, and renewals by working closely with the sales team to develop innovative marketing solutions for both prospective and existing partners for HS&E’s growing and evolving Property and IP portfolio. This position will serve as a leader with vision for the HS&E sales team to fuel the creation of outstanding activations and coordinated partner campaigns that cultivate alignment between Horizon Sports & Experiences’ properties. The Manager will lead all aspects of Partner Solutions and be responsible for: conceptualization, platform development, presentation scripting as needed, meeting collateral, and inclusion of research/analytics.

This is a creative role, responsible for innovation and demonstrating a solutions-oriented mentality to drive new business for Horizon Sports & Experiences properties and our partners. This position will focus on supporting the HS&E Properties and IP sales team while coordinating with key stakeholders across the company to bring the objectives of our partners to life in impactful ways. The Manager will be a key contributor in the department’s pursuit of achieving innovative partner solutions that meet sponsor needs and ultimately generate revenue on behalf of all Horizon Sports & Experiences properties.

• In collaboration with the sales teams, lead internal brainstorms and champion innovative ideas and build breakthrough partnership solutions that meet partner needs and generate revenue on behalf of Horizon Sports & Experiences’ properties from conception to pitch

• Liaise with HS&E creative team for the creation and delivery of compelling partnership narratives, ensuring consistency and high-quality across all sales materials, including one-sheets, decks, case studies, and sizzle videos.

• Oversee the prioritization queue of all strategic and creative requests for partners and prospects, while ensuring that timelines are met and staff resources are allocated effectively

• Support the Sales team with all recap/renewal materials.

• Attend partner and prospect meetings to pitch ideas and provide platform context, as needed.

• Respond to and manage inbound client RFPs

• Proactively identify new creative opportunities and revenue-driving solutions for HS&E properties as well as for both new and returning clients

• Assist in managing and developing sponsorship materials with HS&E Property Partners

• Responsible for Creating Foundational Property Decks in Collaboration with Creative and Strategy Teams and Head of Sales

Qualifications

• 8+ years of experience in integrated marketing, sponsorship, sales, strategic partnerships, account management, or related roles within agencies (media, experiential, brand consulting) or sports leagues.

• Proven track record as an innovative leader in Sports, Media, and Live Events.

• Creative storyteller with strong problem-solving skills and a passion for crafting impactful narratives.

• Strategic thinker with expertise in aligning brand objectives to drive revenue growth.

• Digitally proficient with deep knowledge of social media platforms, branded content, and emerging technologies.

• Strong process and project management skills, able to plan, organize, prioritize, and execute with attention to detail.

• Collaborative, adaptable team player, thriving in fast-paced, dynamic environments.

• Fluent in PowerPoint and familiar with design software (i.e. Adobe Photoshop, Canva, etc.)

• Experience leveraging research and data to craft impactful sales narratives

• Excellent written and verbal communication skills, including strong presentation abilities.

• In-depth knowledge of industry trends and the ability to serve as a subject matter expert.

• Bachelor's degree required, preferably in Sports Management, Business, or Marketing.

The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.

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Horizon Media is proud to be an equal opportunity workplace.  We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Salary Range

A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education,  licensure/certifications, and qualifications for the role.  As an organization, we take an aptitude and competency-based hiring approach.  We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.