rag & bone Logo

rag & bone

Associate Manager, Integrated Marketing, Womenswear & Childrenswear

Reposted 23 Days Ago
Be an Early Applicant
In-Office
New York, NY, USA
75K-80K Annually
Mid level
In-Office
New York, NY, USA
75K-80K Annually
Mid level
Support development and execution of global womenswear and childrenswear marketing campaigns and go-to-market plans. Manage seasonal launch calendars, coordinate cross-functional teams, support events and vendor/sample logistics, monitor market and competitor trends, run team meetings, and identify product storytelling and category opportunities.
The summary above was generated by AI

About rag & bone
From our origins in New York in 2002, rag & bone was founded on a belief of uncompromising ideals: a commitment to doing things the right way, not the easy way. To making things that are as original as they are timeless. To being true to ourselves, even when that truth sets us apart from the mainstream. 
 
We still believe in the same principles we started with: the easy elegance of classic British tailoring, the authenticity of American workwear, and the originality of our home city, New York. As New Yorkers, community and authenticity have become synonymous with our brand. An inclusive environment at rag & bone upholds our original values by encouraging employee connection and empowering each individual to have a voice on policy, process and collaboration for a more equitable future. 
Job Summary:
rag & bone is seeking a dynamic Associate Manager, Integrated Marketing, Womenswear & Childrenswear to contribute to the full lifecycle of womenswear storytelling across categories, as well as build our childrenswear equity. This role supports the development of global product positioning, seasonal campaigns, go-to-market strategies, and briefing materials. Reporting to the Director, Integrated Marketing, this highly collaborative role partners with Creative, Merchandising, Design, Planning, Retail, Wholesale, eCommerce, and Communications to ensure every product and campaign launches with clarity, consistency, and cultural relevance.
Responsibilities:

  • Support the development and execution of global brand campaigns, seasonal product hero and editorial campaigns, including briefs, marketing strategies, go-to-market plans, and creative toolkits
  • Manage the seasonal go-to-market calendar and align Marketing, Creative, eCommerce, Retail, Wholesale, and Communications teams to support fully integrated launches
  • Support global events and initiatives, including event planning, sample coordination, and vendor management
  • Monitor the competitive landscape and share regular market, consumer, and competitor updates with the team
  • Support weekly team meetings by setting agendas, capturing notes, and tracking next steps
  • Identify whitespace, category opportunities, and product storytelling gaps based on consumer behavior and industry trends
Requirements: (skills, qualifications, education, etc)
  • Bachelor's degree in Marketing, Communications, Business, or a related field
  • 4-6 years of experience in brand marketing, product marketing, or a related field
  • Exceptional communication and cross-functional collaboration skills
  • Highly detail-oriented, with the ability to manage multiple projects simultaneously
  • Self-starter with a strong sense of initiative and a willingness to be hands-on
  • Fluency in English; additional language skills are a plus
  • Willingness to travel
  • Ability to work from the NYC headquarters four days per week, with one remote day weekly

Rules we live by | Rules you live by
Be a Good Human | Be original, be authentic. Stand for diversity, equitability & inclusivity
Have No Fear | Innovate and solve problems
Own Every Decision | Work together and get results
Quality Matters | Not only with product, but we see it in our people
Make Shit Happen | Be disciplined, be competitive
Our in-office policy is in office, 4 days a week.
Benefits
  • Paid Time Off
  • Clothing Allowance
  • Generous Employee Discount
  • Paid Parental Leave
  • Membership to Calm and access to other wellness benefits
  • Medical, dental, vision and ancillary benefits
  • 401k

Salary: The target salary for this role is between $75,000 and $80,000 based on candidates' experience and expectations.
rag & bone is an EEO/Affirmative Action Employer. No employee or applicant is discriminated against because of race, color, sex (including pregnancy), age, national origin, religion, sexual orientation, gender identity, gender expression, parental status, status as a veteran, and basis of disability or any other federal, state or local protected class.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The employee is regularly required to sit; use hands to finger, handle, or feel and talk or hear. The employee is occasionally required to stand; walk; reach with hands and arms; climb or balance; stoop, kneel, crouch, or crawl; and taste or smell. The employee must occasionally lift and/or move up to 30 pounds. Specific vision abilities required by this job include close vision. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job..

HQ

rag & bone New York, New York, USA Office

425 W 13th St, New York, NY, United States, 10014

Similar Jobs

11 Minutes Ago
Remote or Hybrid
United States
107K-171K Annually
Senior level
107K-171K Annually
Senior level
Consumer Web • eCommerce • Internet of Things
Lead product marketing for DNSid: define positioning, messaging, buyer personas, and GTM. Create sales enablement, launch plans, customer stories, and competitive insights. Partner cross-functionally to translate technical innovation into commercial value and establish repeatable launch and enablement processes to drive adoption.
Top Skills: AICloudCybersecurityDeveloper PlatformsIdentity
31 Minutes Ago
In-Office
New York City, NY, USA
147K-174K Annually
Senior level
147K-174K Annually
Senior level
Artificial Intelligence • Legal Tech • Software
Lead day-to-day office operations and workplace team to deliver a consistent, welcoming office experience. Manage vendors, vendors/landlord contracts, budgets, safety, reception coverage, events, onboarding support with People Ops and IT, and continuous workplace process improvements.
Top Skills: Calendar And Meeting ToolsGoogle Workspace
2 Hours Ago
In-Office
New York, NY, USA
130K-150K Annually
Senior level
130K-150K Annually
Senior level
Artificial Intelligence • Legal Tech
Provide high-level administrative support to the COO and manage day-to-day NYC office operations, including calendar and travel coordination, expense management, meeting materials, onboarding, vendor and facilities management, office events, confidential communications triage, and ad-hoc projects to support company growth.
Top Skills: Slack

What you need to know about the NYC Tech Scene

As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.

Key Facts About NYC Tech

  • Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
  • Key Industries: Artificial intelligence, Fintech
  • Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
  • Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account