Associate, Planning

Job Description:

Carat is the world’s first media agency and privileged to work with some of the most storied and innovative brands in the world. Most recently named a leader amongst global media agencies by Forrester, Carat is consistently ranked the #1 media agency in the world. With over 12,000 experts in over 100 countries. Carat is a dentsu company and delivers an unparalleled capability to unlock real human understanding and connect people and brands through powerful and engaging media experiences.

The Associate Media Planner is the daily focal point to the account. Associate Media Planners are expected to have daily responsibility for assigned accounts and are expected to understand our client's overall business and marketing goals. Associate Media Planners steward the tactical communications planning process and provide mid-level recommendations to the senior media team and client. You will report to a senior member on the team.

Communications Planning and Execution:

• Aid in the creation of client media communication plan goals
• Create media plans, flowcharts, buying guidelines, testing plans & results analysis, budget summaries, plan delivery and reports
• Contribute to our communications opportunities relevant to assigned brand/category
• Write POVs and evaluate new media types / outlets
• Support Communications Planning Supervisor in the collection and evaluation of syndicated consumer and media usage information
• Compile reports of competitive market/media information for each brand/category
• Support ACPD/CPS as a facilitating contact point for client's internal media staff and the primary contact point to client's brand staff when media issues are discussed
• May oversee the work of Assistant Communication Planners, ensuring that all deliverables are error free before they are submitted to Supervisors/clients

Client & Internal Relationships:

• Manage daily client interaction
• Handle expectations of clients and deliverables
• Assist Supervisor in advising clients on the best ways to integrate media into their advertising and marketing programs
• Assist Supervisor in growing business opportunities within current clients
• May inform client/team of new opportunities or issues
• Lead, if appropriate, face-to-face client and vendor meetings
• Build relationships with internal and external teams and set good example for assistant level

Qualifications

• 0-1 year of integrated media planning experience
• Experience with the media process, media department and inter-department relationships
• Present well-considered ideas and solutions
• Prioritize due to changes in client goals, priorities or budgets while minimizing impact on project momentum
• Relate results to client goals
• Experience with online research tools such as Nielsen, @Plan, AdRelevance, etc.

Additional information

The annual salary range for this position is ($39,000- $62,962). Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,

• Life insurance,

• Short-term and long-term disability insurance,

• 401k,

• Flexible paid time off,

• At least 15 paid holidays per year,

• Paid sick and safe leave, and

• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

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