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Method (methodfi.com)

Brand & Content Lead

Posted 13 Days Ago
Be an Early Applicant
In-Office
2 Locations
160K-200K Annually
Senior level
In-Office
2 Locations
160K-200K Annually
Senior level
The Brand & Content Lead will drive Method's brand voice and messaging, create compelling content, and enhance brand authority in the fintech sector.
The summary above was generated by AI
Meet Method

Method has built the most modern way to connect to consumer financial accounts. Combining real-time liability connectivity with instant payment execution, Method’s API is designed to make it easy for people to connect their financial accounts to the apps and services they want to use.
We have helped 45+ million users connect 350+ million liability accounts credential-less and processed over $2.5B in payments, helping users save millions in interest. One in every three credit cards in the United States is in the Method ecosystem and leading financial institutions like SoFi, Bilt, Cleo, Sezzle, Figure & Aven rely on our APIs to build magical experiences for millions of consumers.
We’re a team of 50+ people spread across offices in Austin, SF, New York City and Washington D.C! We’re excited to continue the momentum working alongside our investors and advisors from Andreessen Horowitz, Emergence Capital, Y Combinator, Avra, and Ardent. To learn more about us, check out our blog!

About the Role

We’re looking for someone to come in and own & drive Method’s brand voice. You'll be responsible for building compelling narratives that drive both brand authority and measurable business impact—from enterprise thought leadership to performance-driven acquisition campaigns. You will be operating with high autonomy.

What You'll Do

Brand & Messaging

  • Own and evolve brand voice, messaging frameworks, and positioning across audiences, and social channels. Refine and govern our positioning, tone of voice, and visual identity. You ensure Method isn't just seen, but understood.

  • Deeply understand our Ideal Customer Profile segments and conduct audience research. You are able to simplify the product narrative without losing technical accuracy.

    • Capitalize on Technical Trust: PMs and Founders already recognize Method for our utility. You will build the brand layer on top of this reputation, translating technical reliability into a magnetic brand narrative that attracts both developers and enterprise executives

Content Strategy & Creation

  • Create content for landing pages, blogs, case studies, email campaigns, product launches, and sales enablement

  • Work closely with subject matter experts from the company to develop the most reputable content possible

  • Partner with Sales and Product Marketing on enablement materials, case studies, and product-focused content

  • Support product newsletters, nurture campaigns, win-back campaigns, and feature launches

Who You Are
  • 7+ years of content marketing experience in B2B SaaS, fintech, or technology-driven companies; familiarity with consumer lending, finance & payments topics

  • Exceptional writing and editing skills with a portfolio demonstrating versatility across digital platforms

  • Proven ability to create thought-provoking, original content that stands out and positions brands as authorities

  • Experience collaborating with design, marketing, sales, product, and cross-functional teams

  • Combination of confidence and passion, humility to accept feedback, a persistent spark of curiosity, and growth mindset

  • Highly organized, adaptable, and comfortable juggling multiple priorities in fast-moving environments

  • A collaborative, proactive, "get-it-done" attitude with high standards for craft and clarity

Extra awesome
  • Experience in finance or fintech industries.

  • Track record in early-stage or startup environments.

--

The annual US base salary range for this role is: $160,000 - $200,000.

Top Skills

B2B Saas
Content Marketing
Fintech

Method (methodfi.com) New York, New York, USA Office

148 Lafayette St, New York, New York, United States, 10013

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