Business Development Manager

At Cengage, our employees have a direct impact in helping learners around the world discover the power and joy of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and achieve their dreams through education.

As a Business Development Manager at Cengage, you will play a pivotal role in creating new business and accelerating Milady’s move to a fully digital ecosystem. This role acts as the main growth driver, pushing Milady’s key goal of securing new clients, growing digital usage, and gaining market share in the PBS, CC, and K12 sectors. A motivated, digital-first sales strategy is central to this position. Your responsibilities include:

• Identify and attract new digital customers across PBS, CC, and K12 segments
• Conduct deep discovery to understand school operations, instructional goals, and digital readiness
• Deliver flawless sales pitches and compelling demonstrations of Milady’s digital content, including CIMA, ExamReady, and Collabs
• Advise accounts on course content adoptions and win competitive takeaways
• Build a healthy, actionable pipeline through proactive outreach, events, and activations
• Maintain Salesforce hygiene by keeping updated pipeline staging and records
• Partner with Customer Success Managers for onboarding and early adoption support

• Minimum of 5+ years of experience in B2B sales, driving full-cycle sales in complex environments
• Demonstrated success in prospecting, qualifying, and closing medium to large institutional deals
• Skilled in consultative selling and solution-based presentations
• Proven track record of exceeding revenue targets
• Expertise in navigating multi-stakeholder decision-making processes
• Proficiency in CRM tools (e.g., Salesforce) and maintaining rigorous pipeline hygiene

Cengage is committed to working with broad talent pools to attract and hire strong and most qualified individuals. Our job applicants are considered regardless of any classification protected by applicable federal, state, provincial or local laws.

Cengage is also committed to providing reasonable accommodations for qualified individuals with disabilities including during our job application process. If you are an applicant with a disability and require reasonable accommodation in our job application process, please contact us at [email protected].

Cengage, a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. For more than 100 years, we have enabled the power and joy of learning with trusted, engaging content, and now, integrated digital platforms. We serve the higher education, workforce skills, secondary education, English language teaching and research markets worldwide. Through our scalable technology, including MindTap and Cengage Unlimited, we support all learners who seek to improve their lives and achieve their dreams through education.

Compensation

At Cengage, we take great pride in our commitment to providing a comprehensive and rewarding Total Rewards package designed to support and empower our employees. Click here to learn more about our Total Rewards Philosophy.

The full base pay range has been provided for this position. Individual base pay will vary based on work schedule, qualifications, experience, internal equity, and geographic location. 

In this position,  you will be eligible to participate in the company’s variable Sales incentive compensation program.

Target Variable Compensation:

annually

Actual incentive earnings are not guaranteed and may be more or less than the target amount based on achievement of performance goals and the terms of the applicable incentive compensation plan.