Own B2B content strategy and execution across LinkedIn, CRM email, and other owned channels. Manage editorial calendars, messaging, content briefs, campaigns, events, case studies, customer stories, and advertiser-facing narratives. Coordinate creative and cross-functional reviews, support sales and demand-generation initiatives, and analyze content performance to optimize future work. The role focuses on video, fandom, entertainment, and culture-driven content initiatives.
Location: New York, NY
Onsite/Hybrid/Remote: Onsite
Duration: 4 Months
Rate Range:85/hour in W2 (Depends On Experience)
Work Authorization: U.S. citizens, Green Card holders, and candidates with valid EADs. No H-1B, OPT, CPT, visa sponsorship, or visa-related documentation.
- 7+ years of experience in B2B content marketing, integrated marketing, editorial strategy, brand storytelling, or related work.
- Hands-on experience managing owned social and CRM channels, especially LinkedIn and email newsletters.
- Strong writing, editing, and advertiser-focused storytelling experience.
- Experience developing content strategies and integrated editorial plans tied to business goals.
- Strong project management experience managing multiple content workstreams and deadlines.
- Experience translating research, audience insights, data, and performance results into marketing content.
- Experience partnering with creative teams to brief, review, and launch content.
- Own B2B content strategy and execution across LinkedIn, CRM email, and other owned channels.
- Build and manage an editorial calendar aligned with business priorities, campaigns, events, and audience moments.
- Develop messaging, content briefs, copy, publishing plans, and integrated content strategies.
- Turn research, campaigns, programming, product updates, and events into advertiser-facing stories.
- Develop content plans for major cultural, seasonal, industry, and programming initiatives.
- Support promotional events with LinkedIn, email, event promotion, recap, and follow-up content.
- Lead the content marketing execution for video and fandom-focused initiatives.
- Develop case studies and customer success stories using approved business outcomes and proof points.
- Support vertical marketing, sales enablement, Mid-Market, and demand-generation campaigns.
- Monitor content performance and use engagement and audience data to improve future content.
- Coordinate reviews and approvals across marketing, sales, research, communications, events, and creative teams.
- Ability to independently manage content from strategy and briefing through launch.
- Strong experience creating clear B2B narratives from complex research, audience, measurement, or business information.
- Experience managing multiple stakeholders and parallel deliverables.
- Experience briefing and collaborating with design, video, and other creative resources.
- Strong understanding of culture, entertainment, fandom, and attention-driven content.
- Advertising, media, entertainment, streaming, ad tech, or technology industry experience.
- Demand-generation or lifecycle marketing experience.
- Experience developing content for verticals such as CPG, Retail, QSR, Auto, Financial Services, Technology, or Entertainment.
- Experience with video series, interview content, customer stories, or event programming.
- Experience with CRM, social publishing, analytics, and project management tools.
- Experience working with syndicated research or third-party measurement providers.
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