Director, AI Enablement

Reports to:

The Opportunity

Bullish Group is at an inflection point. Across Bullish and CoinDesk, we are reshaping how our business teams work, and AI is central to that ambition. This is a rare opportunity to own that transformation end to end.

As Director of AI Enablement, you will define the AI strategy for our business teams and be directly accountable for its execution. You will build and lead the AI Enablement function from the ground up — starting as the first hire, then recruiting the team needed to scale what works. You will partner closely with engineering, who have their own AI tooling and infrastructure, while owning the strategy and delivery for business team enablement.

You need the technical fluency to build AI solutions yourself, and the leadership skills to scale them through others.

The Role

You will own how AI fits into the day-to-day operations of every business team across the group:

• Systematically finding where AI creates the most value — proactively mapping opportunities across business units, prioritising ruthlessly, and maintaining a pipeline of high-impact use cases
• Building and shipping AI solutions — from simple copilots to workflow automation to agent-driven orchestration, matching the right approach to the right problem
• Enabling teams to self-serve — creating the model, tools, and training that let business teams adopt and iterate on AI independently

What You’ll Do

• Own the AI strategy for business teams across the Bullish Group and be personally accountable for its delivery
• Build, configure, and deploy AI workflows and tools directly, setting the standard for quality and speed
• Drive a structured program that moves fast — prototype, validate, ship what works, kill what doesn't
• Create a self-enablement model that equips business teams to adopt AI tools independently
• Build and lead the AI Enablement function from zero — recruit product managers, engineers, and process specialists as the work demands
• Set clear KPIs for adoption, efficiency, and ROI. Track them rigorously. Course correct when results fall short.
• Report to the CTO, COO, and executive leadership on progress, outcomes, and strategic direction

What You’ll Bring

• 8+ years with a product or technical background, with demonstrated experience driving operational change through technology
• A track record of personally building and shipping solutions — not only managing their delivery
• Proficiency with AI workflow automation platforms (n8n, Make, Zapier, or similar) and AI/ML tools (LangChain, OpenAI APIs, Vertex AI, Claude) — able to prototype without waiting for engineering
• A solid understanding of LLMs, generative AI, and agentic workflows, and how to apply them in a business context
• Experience working directly with business teams to identify problems, design solutions, and deliver measurable outcomes
• Strong communication skills — able to influence senior executives and energize frontline teams in equal measure

Nice to Haves

• Experience in digital assets, financial services, or media
• Background in business process redesign or operational excellence
• Experience building a function or team from scratch

Bullish US LLC & CoinDesk Inc. are committed to offering competitive compensation and benefits. The anticipated base salary for this position is $275,000 - $340,000 + discretionary annual target bonus + performance incentives/benefits. Offered salary will be reflective of job related knowledge, skills and commensurate experience.

Bullish is proud to be an equal opportunity employer. We are fast evolving and striving towards being a globally-diverse community. With integrity at our core, our success is driven by a talented team of individuals and the different perspectives they are encouraged to bring to work every day.