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NFL

Director, International Growth

Posted 12 Days Ago
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In-Office
New York, NY, USA
135K-185K Annually
Senior level
In-Office
New York, NY, USA
135K-185K Annually
Senior level
The Director of International Growth is responsible for defining and leading the NFL's global expansion strategy, driving initiatives to increase fandom and commercial value. The role involves project leadership, market analysis, and collaboration with stakeholders to develop effective growth strategies.
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The Director, International Growth is a critical strategic leader responsible for defining and leading the NFL’s international growth agenda. This role owns the development and execution of the League’s global expansion strategy, combining rigorous analytical thinking, structured problem-solving, and disciplined project leadership to shape the future of the NFL’s international business. As a senior thought partner to the Managing Director, International and the leadership team, the role drives high-impact initiatives that accelerate the League’s expansion and deepen its influence across global markets.

The position is responsible for developing market entry strategies, long-term growth plans, and data-driven fan development models to guide decision-making across international territories. The Director will lead a team and coordinate across Clubs, international offices, and League stakeholders to translate complex market dynamics into clear strategic recommendations and executable plans, ensuring consistent and scalable growth of fandom and commercial value globally.

Responsibilities

  • Define and lead the NFL’s international growth strategy, including market entry frameworks, prioritization of key markets, and long-term business planning.
  • Develop and implement data-driven fan development models, leveraging quantitative and qualitative insights to grow fandom and engagement across international markets.
  • Identify, assess, and execute growth opportunities based on a deep analytical understanding of fan behavior, commercial drivers, and market dynamics.
  • Establish and apply structured problem-solving and analytical frameworks (e.g., hypothesis-driven analysis, scenario modeling) to inform strategic decisions.
  • Lead the development of long-range plans and annual business strategies, ensuring alignment with League priorities and measurable outcomes.
  • Provide strategic direction for the Global Markets Program, in collaboration with Club Business Development, including: 
    • Defining KPIs and success metrics
    • Driving structured program governance across internal central functions, local territory offices, and Clubs
    • Evaluating program policies, including annual rights approval process
    • Delivering rigorous performance tracking, analytics, and reporting
  • Provide strategic oversight and analytical business evaluation for international functions, including sponsorship, marketing, and consumer products.
  • Identify white-space opportunities and develop high-impact strategic initiatives (“bigger bets”) to accelerate international growth.
  • Lead and coordinate cross-functional, multi-market projects, ensuring structured execution across stakeholders, geographies, and timelines.
  • Manage and develop a small team, fostering a culture of analytical rigor, accountability, and high performance.

Required Qualifications

  • MBA or equivalent advanced degree strongly preferred.
  • 10–12 years of experience in management consulting, investment banking, corporate strategy, or similarly rigorous analytical environments, with significant post-MBA experience.
  • Proven track record of leading complex, cross-functional projects using structured project management methodologies.
  • Demonstrated expertise in strategic analysis, financial modeling, and data-driven business case development.
  • Experience in international market entry, growth strategy, or multi-market business expansion.
  • Strong leadership experience, including managing teams and influencing senior stakeholders across organizations.
  • Ability to translate complex data and market insights into clear strategic recommendations and actionable plans.

Other Key Attributes / Characteristics

  • Exceptional analytical and structured thinker, with the ability to break down complex problems into actionable solutions.
  • Strong project management discipline, capable of managing multiple high priority workstreams simultaneously.
  • Proven problem solver with a solution-oriented mindset, balancing strategy and execution.
  • Ability to synthesize large and complex datasets into clear, concise, and actionable insights.
  • Excellent communication and presentation skills, particularly in senior executive settings.
  • High level of professionalism, collaboration, and cultural awareness in a global environment.
  • Embodies NFL values: Integrity, Respect, Responsibility to Team, and Resiliency, with strong compliance and ethics.

Supervisory Responsibility

  • Two direct reports

Travel & Expected Hours of Work

  • NFL employees are required to work 40 hours per week, with potential for overtime and weekend work based on business needs.
  • Position requires international travel – up to 30%

Salary / Pay Range

This job posting contains a pay range, which represents the range of salaries or hourly rates that the NFL believes, in good faith, at the time of this posting that it might be willing to pay for the posted job in the location(s) specified. The NFL expects to hire for this position near the middle of the range. Only in truly rare and exceptional circumstances, where an external candidate has experience, credentials or expertise that far exceed those required or expected for the position, would the NFL consider paying a salary or rate near the higher end of the range.

Salary
$135,000$185,000 USD

Benefits Information
To learn more about our comprehensive benefits offerings, please visit: NFL BENEFITS

At the NFL, in-person work at our offices is a top priority because it allows us to collaborate more effectively, build stronger connections, and maintain the culture that drives our success. This role requires onsite presence at an NFL office or stadium location, and remote and/or hybrid working options are not offered. 

NO RELOCATION ASSISTANCE WILL BE PROVIDED.

The NFL is committed to building an inclusive work environment that reflects our incredible fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, and local laws. 

WHO WE ARE:

NFL Core Values:

  • Respect: Everyone matters. We celebrate diverse opinions, honor hard work, and value every contribution.
  • Integrity: We do what's right, even when it's tough. We hold ourselves accountable and always follow through.
  • Team Responsibility: We support each other and our communities. No one is bigger than the game, and every action impacts others.
  • Resiliency: We set high standards, overcome adversity, and adapt to challenges, always striving for excellence.

NFL Leadership Attributes:

  • Build Talent: We develop and nurture potential, empowering individuals to grow and succeed.
  • Execute: We take action with precision, delivering results that drive our goals forward.
  • Inspire: We motivate others through vision, energy, and a commitment to excellence.
  • Live Our Values: We embody our core principles in every decision and action.
  • Know the Business: We stay informed, understand our industry, and make decisions that strengthen our position.
  • Think Big: We challenge the status quo, envision bold possibilities, and strive for transformative impact

WHO YOU ARE:

Talent Attributes:   What we expect for our employees:

  • Embody an enthusiastic, proactive can-do attitude 
  • Embrace grit, free from ego or entitlement
  • Excel as a relationship builder, with the ability to influence
  • Eager learner, driven by passion rather than just ambition
  • Encompasses an incredible work ethic with an agile mindset

HQ

NFL New York, New York, USA Office

345 Park Ave, New York, NY, United States, 10154

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