The Director of Marketing Talent Initiatives will enhance the ANA's Talent Practice by developing programs, managing events, and collaborating on strategic initiatives to improve marketing effectiveness and talent development.
About the ANA
The ANA’s (Association of National Advertisers) mission is to drive growth for marketing professionals, brands and businesses, the industry and humanity. Founded in 1910, the ANA provides leadership that advances marketing excellence and shapes the future of the industry. Our membership includes more than 20,000 brands and 50,000 industry professionals that collectively invest $400 billion in marketing and advertising annually. It consists of U.S. and international companies, including client-side marketers, nonprofits, universities, and marketing solutions providers, which include ad agencies, marketing data science and technology suppliers, law firms, consultants, and vendors. We are obsessed with delighting our members through superior products and services and an unwavering commitment to helping them become more effective marketers, build stronger brands, develop a more productive industry, and benefit humanity through bold leadership and innovation programs.
Location
New York City
Position Overview
Marketing is only as strong as the Talent that powers it, and the ANA is breaking new ground to drive growth for its members through empowering organizations to equip, support, and maximize marketer performance.
As part of this mission, the ANA is seeking an experienced professional to help build and scale its newest Practice arena. The Talent arena within the ANA’s Talent & Marketing Organization Practice exists to empower strategic development across the world’s leading brands for marketer – and marketing – growth.
This is an opportunity to get in on the ground floor of a new enterprise with lasting impacts on the industry at large. You will work with thought leaders, marketing executives, and C-suite officers across hundreds of brands to scale existing initiatives and stand up new programs in support of marketing talent and organizational performance success.
Who You Are
A marketer, creative, or former HR professional looking to make a difference. You are excited about the opportunity to help marketers unlock their full professional potential and facilitate pathways for incoming talent to build lasting, meaningful careers.
You are a self-starter, always learning and looking for ways to drive results. You excel at working independently and have a proven track record of achieving measurable outcomes. You have experience developing products or campaigns through launch, working across units to achieve shared outcomes. You can align performance to clear success metrics and communicate the connection to overall business objectives. You are adept at translating strategy to action and have led projects through to completion with P&L responsibility.
You may or may not have led direct reports in the past, but you have significant experience working across teams to drive shared outcomes. Strategic acumen, leading through influence, effective communication, and project leadership are your calling cards.
Key Responsibilities
Reporting to the SVP/Global Lead, Talent & Marketing Organization Practice, you will support and scale the ANA’s Talent Practice across events, campaigns, product development, and thought leadership, including:
Starting pay range: $95,000 to $105,000, based on relevant experience and qualifications.
Comprehensive health and wellness benefits, 401k with company match, flexible scheduling, generous paid time off program, casual dress code, incentives, and rewards.
To Apply:
If your skills, experience, and enthusiasm align with the requirements and responsibilities of this position, please forward your resume with a cover letter and salary requirements to [email protected]. Note: only applicants who include salary requirements will be considered.
The ANA’s (Association of National Advertisers) mission is to drive growth for marketing professionals, brands and businesses, the industry and humanity. Founded in 1910, the ANA provides leadership that advances marketing excellence and shapes the future of the industry. Our membership includes more than 20,000 brands and 50,000 industry professionals that collectively invest $400 billion in marketing and advertising annually. It consists of U.S. and international companies, including client-side marketers, nonprofits, universities, and marketing solutions providers, which include ad agencies, marketing data science and technology suppliers, law firms, consultants, and vendors. We are obsessed with delighting our members through superior products and services and an unwavering commitment to helping them become more effective marketers, build stronger brands, develop a more productive industry, and benefit humanity through bold leadership and innovation programs.
Location
New York City
Position Overview
Marketing is only as strong as the Talent that powers it, and the ANA is breaking new ground to drive growth for its members through empowering organizations to equip, support, and maximize marketer performance.
As part of this mission, the ANA is seeking an experienced professional to help build and scale its newest Practice arena. The Talent arena within the ANA’s Talent & Marketing Organization Practice exists to empower strategic development across the world’s leading brands for marketer – and marketing – growth.
This is an opportunity to get in on the ground floor of a new enterprise with lasting impacts on the industry at large. You will work with thought leaders, marketing executives, and C-suite officers across hundreds of brands to scale existing initiatives and stand up new programs in support of marketing talent and organizational performance success.
Who You Are
A marketer, creative, or former HR professional looking to make a difference. You are excited about the opportunity to help marketers unlock their full professional potential and facilitate pathways for incoming talent to build lasting, meaningful careers.
You are a self-starter, always learning and looking for ways to drive results. You excel at working independently and have a proven track record of achieving measurable outcomes. You have experience developing products or campaigns through launch, working across units to achieve shared outcomes. You can align performance to clear success metrics and communicate the connection to overall business objectives. You are adept at translating strategy to action and have led projects through to completion with P&L responsibility.
You may or may not have led direct reports in the past, but you have significant experience working across teams to drive shared outcomes. Strategic acumen, leading through influence, effective communication, and project leadership are your calling cards.
Key Responsibilities
Reporting to the SVP/Global Lead, Talent & Marketing Organization Practice, you will support and scale the ANA’s Talent Practice across events, campaigns, product development, and thought leadership, including:
- Define ongoing strategy and lead the ANA Marketing Capabilities Council – a peer-to-peer, invitation-only Leadership group across Fortune 500 brands that meets 6X year.
- Plan and ensure success for existing Talent initiatives such as the ANA’s Global Day of Learning (occurs every September).
- Stand up new Talent initiatives aligned with the ANA’s Masters of Marketing Conference (occurs every October).
- Work cross-functionally with MarCom on product launches, marketing campaigns, and communication strategies.
- Contribute to industry research in support of strategic thought leadership. Future opportunity to author leadership directly is a possibility for the right candidate.
- Craft Practice messaging and strategic reports.
- Work with global industry leaders, CMOs, and other stakeholders to launch industry-defining programs and initiatives.
- Bachelor’s degree plus 7-10 years’ experience in a marketing, creative, or HR (organizational focus) role
- Experience working independently and managing to timelines
- Experience aligning stakeholders across shared objectives
- P&L experience; Accountability to outcomes
- Event planning and management experience
- Strong communication and critical thinking skills
- Ability to think proactively to identify (and solve for) issues before they arise
- Ability to think fluidly and respond to shifting priorities
- Strong preference for one (or more) of the following:
- Experience designing and/or delivering marketing campaigns
- Experience designing and/or delivering organizational change management programs
- Customer/consumer research and/or a research background generally
- Solid MS Office skills are a must
- 5% Travel required
Starting pay range: $95,000 to $105,000, based on relevant experience and qualifications.
Comprehensive health and wellness benefits, 401k with company match, flexible scheduling, generous paid time off program, casual dress code, incentives, and rewards.
To Apply:
If your skills, experience, and enthusiasm align with the requirements and responsibilities of this position, please forward your resume with a cover letter and salary requirements to [email protected]. Note: only applicants who include salary requirements will be considered.
Top Skills
MS Office
Association of National Advertisers New York, New York, USA Office
708 3rd Avenue, New York, NY, United States, 10017
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