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Top Skills:
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Lithic creates card issuing and payment infrastructure for technology companies that just works. We help some of the world’s fastest-growing digital banks, fintech companies, and software companies process billions in transactions annually.
We’re hiring an Events Marketing Manager to help drive Lithic’s next phase of growth by building and executing a strategic approach to events marketing. This role will be pivotal in elevating our brand visibility, and accelerating pipeline generation.
What You’ll Do:
- Event Strategy & Management: Research, plan, and execute end-to-end event marketing strategies aligned with overall business objectives, covering a diverse portfolio of events such as industry conferences, webinars, and speaking engagements. Lead budget recommendations with anticipated ROI at the annual calendar and individual event levels.
- Event Marketing & Execution: Implement strategies to maximize attendee engagement, lead generation, and post-event campaigns that contribute directly to the sales pipeline. Create compelling content and promotional materials that showcase Lithic’s expertise, and collaborate with partners as applicable for co-hosted events. Build scalable processes that ensure flawless execution.
- Funnel Optimization: Work cross functionally with internal Lithic teams to align marketing initiatives with partnerships and sales goals. Ensure events and partner-referred leads are properly captured, nurtured, and progress through the funnel. Establish clear feedback loops to continuously refine our approach and optimize the funnel.
- Metrics & Optimization: Use data-driven insights to measure and optimize partner and events marketing efforts. Track funnel journey and revenue contribution; analyze which events, campaigns, and partners yield the best results. Develop dashboards (with tools like HubSpot and Salesforce) to communicate performance. Continuously refine tactics to optimize performance.
What You Bring:
- 5-7 years in events marketing with a preference for fintech, payments, or technology industries
- Copywriting and content creation for purposes of building campaigns, presentations, and scripts.
- B2B demand generation experience a plus
- Experience in marketing performance reporting for campaigns and through the funnel
- Detailed oriented, delivers on time and with excellence
- Able to build rapport, relationships, and influence others
- Natural sense of curiosity and enjoys continual learning
Base Salary for US Candidates: $137,000 - $162,000
Benefits:
- Health, vision, and dental insurance; HSA Contribution Match
- Unlimited PTO
- 401(k) match
- Voluntary Life Insurance and AD&D
- 3% cashback on all Privacy purchases
- 12-weeks fully paid parental leave
- Work From Anywhere: work from anywhere in the world 4-weeks each year
- 5-Year Fully Paid 4-Week Sabbatical Program
We believe in-person collaboration boosts creativity, communication, and agility, which are key to our growth. Employees in the NYC area are asked to work from our SoHo office three days a week - Tuesdays and Thursdays are core in-office days - the third is flexible.
In-office employees receive:
- $50/month towards your commute
- Free lunch every Tuesday and Thursday
Lithic New York, New York, USA Office
Our office is nestled on the border of NoHo and SoHo. We're in a great spot to hop right off the subway and into the office, and then from the office to some of NY's best restaurants and happy hour spots.
What you need to know about the NYC Tech Scene
As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.
Key Facts About NYC Tech
- Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
- Key Industries: Artificial intelligence, Fintech
- Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
- Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory
