About the company
Our client is a business software company.
The role
Raydar is recruiting for this opportunity through the Paraform network. The position is with our client. Create a growth marketing program for a new customer segment, owning paid acquisition and connecting spend to pipeline and revenue.
What you'll do
- Build and scale paid social, paid search, programmatic, and third-party media programs.
- Manage acquisition budgets and connect campaign data to CRM and closed revenue.
- Define messages, offers, channels, and conversion paths for a new market.
- Report on pipeline, acquisition costs, payback, and revenue with sales leadership.
- Use AI tools, automation, and CRM workflows to improve marketing execution.
Requirements
What we're looking for
- 2 to 8 years of relevant growth marketing or demand generation experience.
- In-house experience at a high-growth software, AI, financial technology, or technical product company.
- Direct ownership of paid search and social programs and budgets.
- Accountability for revenue-based marketing metrics.
- Startup experience, a degree, and ability to build effective automation.
Bonus points
- Experience as a founder or in special projects.
- Experience launching a new market segment.
Benefits
Compensation and benefits
- Base salary: USD 150,000 to 225,000 per year.
- Equity: Competitive equity.
- Medical, dental, vision, and life insurance.
- 401(k) and pre-tax commuter benefits.
- Unlimited paid time off, 12 company holidays, and parental leave.
- Coaching and therapy sessions, a meal stipend, and USD 300 toward a desk setup.
Location and work model
- Five days per week onsite in the Flatiron area of New York City. Relocation support is available.
- Visa transfers and new visa sponsorship are listed as available.
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