The Growth & Enablement Marketing Manager will support go-to-market efforts by enhancing sales enablement, creating content, and monitoring conversion metrics.
Who we are:
Nitra's mission is to build a more efficient healthcare system and the technology that makes it possible. Our goal is to provide an ecosystem of fintech and software solutions that help doctors better manage their practices, so they can have time back to focus on what matters to them most.
Nitra offers physicians and medical clinics around the country credit and expense management products they crucially need, as well as a medical supply marketplace, in an all-in-one platform powered by machine learning technologies.
Nitra was created by unicorn founders who have successfully scaled to thousands of customers and exited $1B+ public offerings. They are joined by an ambitious and experienced team from American Express, Plaid, and Goldman Sachs. The team is backed by some of the world’s leading VCs (Andreessen Horowitz, NEA, etc.) and is supported by an expert group of advisors including the cofounders of Square and Xendit, executives from Intuit, former Governors, White House senior staffers, and a co-founder of CityMD.
We're looking for:
We are looking for a highly versatile and data-driven Growth & Enablement Marketing Manager to lead initiatives across content creation, newsletter strategy, go-to-market execution, product enablement, and cross-functional collaboration. This role will be responsible for building high-quality sales and marketing materials, owning and optimizing company-wide newsletters, improving funnel performance, supporting product launches, and driving scalable growth programs across the company.
The ideal candidate is both creative and analytical — someone who can design compelling content, develop and execute a high-impact newsletter strategy, run strategic marketing campaigns, partner with sales to drive enablement, and use data to optimize performance. If you thrive in a fast-paced startup environment, enjoy working across teams, and have a strong grasp of the full GTM funnel, this role is for you.
Your responsibilities will include:
- Develop high-quality sales and marketing content including newsletters, one-pagers, pitch decks, value propositions, onboarding materials, training guides, and product resources.
- Create and maintain a structured marketing content portfolio, ensuring every asset demonstrates clarity, consistency, and strong storytelling.
- Plan, execute, and optimize full-funnel marketing campaigns — from ideation to delivery — aimed at driving demand, improving qualification, and increasing conversion rates.
- Manage multiple marketing projects simultaneously, ensuring deadlines are met and cross-functional partners remain aligned.
- Lead and support website revamps, including messaging updates, UX improvements, and creation of new digital assets (visuals, promotional materials, newsletter templates).
- Ensure brand consistency across customer-facing and revenue-enablement materials.
- Track and analyze key marketing KPIs — leads, conversion rates, CAC, funnel stages — and use insights to inform strategy, optimize campaigns, and improve performance.
- Produce quantitative reports and actionable insights to guide GTM and marketing decisions.
- Collaborate closely with Sales to strengthen lead qualification processes, improve conversion efficiency, and support the entire buyer journey through tailored messaging and content.
- Build tools and messaging frameworks that empower the Sales, SDR, and CSM teams throughout the GTM motion.
- Partner with Product to support feature launches, messaging rollouts, and the creation of internal/external launch materials.
- Develop training assets and enablement programs to drive product adoption across Sales and Customer Success teams.
- Work cross-functionally with Sales, Product, CSM, RevOps, and CRM teams to deliver cohesive revenue-aligned marketing initiatives.
You have:
- 2–7 years of experience in marketing, growth, enablement, or related roles.
- Strong content creation skills with experience producing:One-pagers, pitch decks, value props, onboarding materialsWebsite updates, UX/UI improvements, newsletters, digital collateral
- Exerience running marketing campaigns and owning strategy execution.
- Strong UX/UI intuition and ability to collaborate with design resources.
- Quantitative marketing experience, including tracking and interpreting:Leads, conversion rates, CACFunnel metrics & campaign performanceFull-funnel GTM understanding and experience partnering with sales teams.
- Experience supporting product marketing initiatives and product launches.
- Excellent communication, writing ability, attention to detail, and cross-functional collaboration skills.
- Ability to operate effectively in a fast-paced startup environment.
We offer:
- Equity - Everyone at Nitra is an owner. When the company wins, you win
- Competitive Salary - You’re the best of the best, and your salary will reflect your experience and reward your contributions to Nitra
- Health Care - Your health comes first. We offer comprehensive health, vision, and dental insurance options.
- Retirement Benefits - Your financial stability matters to us so we provide a generous employer 401K match
The base salary range for this full-time position is $105k - $130k + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Please note that the compensation details listed reflect the base salary only, and do not include bonus, equity, or benefits.
Nitra values diversity. We are committed to equal opportunities and creating an inclusive environment for all our employees. We welcome applicants regardless of ethnicity, national origin or ancestry, gender, race, religious beliefs, disability, sex, sexual orientation, age, veteran status, genetic information, citizenship, or any other characteristic protected by law.
Top Skills
Highspot
Hubspot
Salesforce
Showpad
nitra New York, New York, USA Office
285 Fulton St, STE 84A, New York, New York, United States, 10007
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