Growth Engineer

Location: NYC Office (Hybrid)

Company: Nomic

Reports to: Head of Revenue, works extremely closely with the CEO and the engineering teams.

Nomic is hiring a Growth Engineer to build automated and agentic marketing systems to expand our market coverage across the United States. The explicit goal of this role is to systematically get Nomic in front of every relevant AEC firm and practitioner in the U.S. (~15,000–20,000 total) and convert that exposure into intro and demo calls.

Strong software engineering experience is a hard requirement. Marketing experience is not. We can teach you.

This is not a traditional marketing role. You will not be measured on impressions, blog posts, or brand awareness. You will be measured on coverage, engagement, and meetings booked across a known universe of target accounts.

You will design, engineer, and operate the agentic systems that combine outbound, events, paid retargeting, and influencer distribution into a single coordinated growth engine that accelerates Nomic.

• Build and maintain our internal tools to map the U.S. AEC market (accounts, roles, personas).

• Design systems to repeatedly reach and re-engage this universe across channels.

• Ensure consistent exposure until intro or demo conversations happen with our Revenue team.

• Own cold outbound strategy across email and LinkedIn.

• Design agentic sequencing logic that adapts based on engagement signals (opens, clicks, replies).

• Route engaged prospects into follow-ups, retargeting, and sales conversations.

• Run retargeting across LinkedIn and other platforms for:

  • Email-engaged prospects

  • Website visitors

  • Pipeline and CRM audiences

• Coordinate ad messaging with outbound and event activity.

• Allocate spend by funnel stage, not vanity metrics.

• Turn conferences and speaking engagements into pipeline accelerators.

• Run and eventually automate pre-event and post-event outbound and retargeting.

• Identify and execute smaller, high-signal regional and local industry events.

• Identify and manage relationships with key AEC influencers.

• Coordinate paid influencer campaigns tied to product launches and updates.

• Use influencers as a predictable distribution channel, not organic hope.

• Our engineering and product teams ship new improvements daily. You will build automated systems that automatically convert hot-off-the-press customer features and capability improvements into social posts/email content ready to be posted.

• Brand design or visual identity - we have a designer for that

• Long-form content production

• PR or press

• “Awareness” campaigns without a meeting goal

• A large percentage of the U.S. AEC market touched multiple times in 12–18 months

• Clear engagement and re-engagement loops across channels

• Consistent intro and demo volume with qualified firms

• Repeatable, scalable systems that do not depend on one-off campaigns

• Software engineer with 'full stack' experience (you will need to pass a coding interview)

• Experience working with a finite, known ICP (account-based or vertical SaaS)

• Deep comfort with CRM systems (HubSpot), outbound tooling, and ad platforms

• Strong systems thinker who optimizes flows, triggers, and coverage

• Has been accountable to meetings, pipeline, or revenue—not just clicks

Bonus if you have:

• Experience in AEC, construction, engineering, or other vertical SaaS

• Experience pairing outbound with paid retargeting

• Experience working closely with founders or execs

• You are solving a coverage problem, not a branding problem

• The target market is known, finite, and high-value

• You will work directly with the CEO, Revenue and product team

• You will shape how Nomic reaches and wins the U.S. AEC market

Send a short note describing:

1. A system you’ve built to reach a defined market

2. How you’d approach saturating a 15,000-account universe in 12 months

3. Tools and channels you’ve used to drive meetings or pipeline