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Fintech • HR Tech • Financial Services
Drive new business growth across financial institutions, managing enterprise sales cycles, building relationships with decision-makers, and representing Addition Wealth at industry events.
Fintech • HR Tech • Financial Services
As a Senior Product Designer at Addition Wealth, you'll create impactful user experiences, collaborate with cross-functional teams, and manage end-to-end product design processes to simplify complex financial concepts.
Top Skills:
Design SystemsDigital ProductsProduct DesignUx Design
Who We Are
Addition Wealth is transforming financial health to make personalized financial expertise inclusive and accessible to all. We work with leading companies and financial institutions to provide employees access to robust digital tools, an extensive knowledge center, and access to top financial professionals to better understand their finances and navigate personal finance decisions. As a result, we help employees reduce their stress, be more productive, and make the most of their money.
We aren't your typical financial wellness platform. We are deeply motivated by the opportunity to revolutionize the way individuals make financial decisions.
Addition is backed by a team of fintech VCs including Barclays & Anthemis, Nyca, and more. Addition and its team has been recognized as Business Insider's 54 Promising Fintech Companies to Watch, UBS' Female Founder Award 2023, and in leading publications such as Techcrunch, Insider, Forbes and more.
About the Role
We’re looking for a creative Growth Marketer to drive our top-of-funnel efforts, owning demand generation across paid, owned, and earned channels. This is a builder role - you’ll have the autonomy to experiment, optimize, and scale what's working. If you thrive at the intersection of performance, creativity, and process, and want to make a real impact, this role is for you.
What You’ll Do
- Strategy and Execution: Own and execute full-funnel demand generation for prospects
- Develop and manage high-impact campaigns across LinkedIn, Google Ads, Meta, programmatic, and other paid channels
- Build email acquisition systems, landing pages, lead capture flows, and nurture funnels with clear attribution and tracking
- Experimentation & Optimization: Run rapid-fire experiments to test creative, copy, channels, and audience segmentation
- Measure and iterate on performance using CAC, CPL, CTR, conversion rates, and ROI as your north stars
- Build dashboards and reporting to drive visibility and clarity across the team
- Systems & Process: Create scalable playbooks, templates, and workflows to grow demand generation sustainably
- Evaluate and manage growth stack tools (HubSpot, Webflow, Zapier, GA4, Looker, analytics platforms)
- Cross-Functional Collaboration
- Partner with content, design, and sales to develop cohesive campaigns and messaging
- Incorporate feedback from sales, customer success and product to refine targeting and positioning
- Collaborate on marketing assets, product positioning, and conversion optimization efforts
Who You Are
- 5-7 years of experience in growth, performance, or demand generation marketing
- Experience in B2B SaaS or fintech/financial services is ideal
- Proven ability to plan, execute, and scale multi-channel campaigns with measurable results
- Creative, experimental, and deeply curious. You love testing ideas and learning what resonates
- Comfortable with analytics tools (HubSpot, GA4, Looker, LinkedIn Ads Manager, etc.) and data storytelling
- Excellent copywriting instincts with a clear, audience-first approach to messaging
- Organized operator who can build from zero and move fast
- Thrives in a remote-first, startup environment—comfortable juggling ambiguity and competing priorities
- Bonus: Experience marketing to HR/People teams or within the workplace benefits ecosystem
What You’ll Get
- High-impact role with ownership and visibility across the company
- Direct partnership with the leadership team in a fast-paced, mission-driven environment
- Work from anywhere with a preference for EST or CST overlap
- Outsized opportunity to grow as we scale - stretch into new areas and shape our growth strategy
Addition Wealth New York, New York, USA Office
43 W 23rd Street, New York, NY, United States, 10010
What you need to know about the NYC Tech Scene
As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.
Key Facts About NYC Tech
- Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
- Key Industries: Artificial intelligence, Fintech
- Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
- Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory
