Manage multiple DTC client accounts to develop and execute lifecycle marketing strategies across email, SMS, loyalty, and subscription. Build content calendars, brief creative teams, run A/B tests and automations, monitor performance, report to clients, troubleshoot ESP issues, and collaborate with Paid Media and Creative teams using ClickUp.
Fat Earth, Red Antler's creative performance marketing partner, is looking for a Lifecycle Marketing Account Manager to develop and execute lifecycle marketing strategies that maximize customer engagement, satisfaction, and revenue throughout the customer journey for our direct-to-consumer clients. In this role, you’ll help drive strategy and execution of world-class lifecycle marketing programs for some of the best e-commerce clients in the world.
You should be familiar with direct-to-consumer business models and confident in growing e-commerce businesses using email and SMS to increase LTV. You are an experienced Lifecycle Marketing expert with the ability to develop and coordinate channels like email, SMS, loyalty, and subscription. You can also track and analyze performance and refine campaigns and automations to improve results.
Our ideal Lifecycle Marketing Account Manager will communicate well with the Lifecycle Director, other account managers, lifecycle specialists, the creative team (graphic designers and copywriters), and clients. You will demonstrate strong attention to detail and excellent project management skills, collaborate strategically and produce high-quality deliverables.
Job Responsibilities:
- Own multiple client relationships as the main point of contact for Fat Earth
- Report on statuses of deliverable production, performance, and planning with clients regularly
- Manage the conception of deliverables to completion, including but not limited to building monthly content calendars, creating deliverable strategies, briefing deliverables to creative teams, defining sending strategy and infrastructure, conducting A/B tests and implementing learnings, building and optimizing automated customer journeys, building out campaigns, creating segments, scheduling, and driving overall channel success
- Outline strategy that supports Graphic Designers and Copywriters in building beautiful, effective, and high-performing deliverables
- Communicate clearly and proactively with both internal team members and external clients to move projects forward and implement account improvements
- Monitor account performance and provide consistent status and strategy updates to clients to drive growth per their business objectives and KPIs
- Partner and collaborate with the larger Lifecycle Marketing team, as well as Paid Media and Creative teams, to provide additional support as needed, ensure deadlines are met, and manage inputs from a variety of stakeholders
- Step in as needed across all client accounts to fill gaps, including briefing, building email templates, setting up segments, scheduling emails, troubleshooting issues in ESPs, and QA.
- Operate within the agency project management software, ClickUp, to manage timelines, work inputs, and track progress
- Monitor industry trends and lead experimentation with new channels and tactics
Qualifications:
- Bachelor's degree
- Previous agency or brand experience
- 2+ years of experience in Klaviyo and managing lifecycle programs
- Effective communication skills and a positive attitude
- Experience working with a team and delivering projects for clients
Red Antler New York, New York, USA Office
New York, NY, United States
Red Antler New York, New York, USA Office
20 Jay St, Suite 420, New York, NY, United States, 11201
Similar Jobs
Cloud • Security • Software • Cybersecurity • Automation
Conduct advanced application security research across GitLab’s DevSecOps and AI-powered platforms. Identify and exploit novel, systemic, and chained vulnerabilities; develop proof-of-concept exploits, testing methodologies, and research automation; assess AI attack vectors and open-source dependencies; drive remediation and security improvements; advise engineering teams, contribute to roadmaps, mentor researchers, and share findings with the security community.
Top Skills:
Duo Agent PlatformGitlabGitlab DuoGoPythonRubyRustTypescript
Cloud • Security • Software • Cybersecurity • Automation
Conducts advanced application security research across GitLab’s DevSecOps and AI-powered platforms. Responsibilities include discovering and exploiting systemic vulnerabilities, penetration testing, developing proof-of-concept exploits, researching AI and agentic security threats, building automated research tooling, coordinating remediation, mentoring security professionals, and communicating findings to engineering and security communities.
Top Skills:
Ai FrameworksDevsecopsDuo Agent PlatformGitlabGitlab Duo ChatGoPythonRubyRustTypescript
Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
Leads regional activation of oncology patient advocacy partnerships and educational programs. Delivers or coordinates disease-state education, connects patients and caregivers with appropriate resources, manages sponsorships, budgets, events, and project plans, and reports insights and measurable outcomes. Collaborates across Pfizer teams, ensures compliance with CP208 and applicable regulations, strengthens advocacy relationships, and develops solutions supporting patient engagement and unmet patient needs. This field-based role requires substantial travel, occasional evening and weekend work, and operation of a company vehicle.
What you need to know about the NYC Tech Scene
As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.
Key Facts About NYC Tech
- Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
- Key Industries: Artificial intelligence, Fintech
- Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
- Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory
