Media Marketing Associate (External Agency Employee)

The Media Marketing Associate serves as a critical guardian of the NFL brand identity across the global media landscape. This role is the primary strategic touchpoint for all domestic marketing approvals, ensuring that the NFL is represented with absolute consistency and excellence across broadcast partners and sponsors.

The successful candidate will act as a high-level diplomat and brand steward, navigating a complex ecosystem of internal and external stakeholders in the media and sports industries. This person will be responsible for orchestrating the flow of creative feedback, synthesizing diverse stakeholder needs into clear brand direction, and protecting the League’s intellectual property in high-visibility environments.

This is a fast-paced, high-impact role that requires a unique blend of creative intuition, operational rigor, and professionalism to manage relationships with the world’s most prominent media organizations. If you are a proactive problem-solver who thrives at the intersection of sports marketing, brand enforcement, and partnership management, this role offers the opportunity to shape how millions of fans experience the NFL brand.

Responsibilities

• Lead the end-to-end review and approval process for all domestic creative executions, ensuring broadcast partners, media outlets, and sponsors adhere to NFL brand standards and institutional guidelines
• Serve as the central hub for the League’s internal ecosystem, synthesizing feedback from Legal, Sponsorship, BD and Marketing to deliver unified, actionable directives to external stakeholders
• Act as a subject matter expert on NFL brand identity, providing proactive consultancy to partners during the ideation & revision phases to minimize future revisions
• Evaluate and refine creative trafficking workflows and Asset Management processes to increase efficiency, reduce turnaround times, and mitigate bottlenecks during peak season
• Manage complex relationships with partners at broadcast networks (e.g., CBS, NBC, FOX, ESPN/Disney, Amazon) and Tier 1 sponsors, balancing partner objectives with League priorities
• Support the strategic integration of brand assets across major NFL broadcasts & events, managing high-volume, time-sensitive deliverables under rigorous deadlines
• Continually audit industry trends in sports media and partnership marketing to propose innovative ideas that elevate the NFL’s visual presence and drive operational excellence.
• Deliver thought-leadership, bring new ideas around all areas of work to help drive efficiency and maintain best practices
• The position requires superior attention to detail, strong project and program management skills and the ability to oversee time sensitive deliverables.

Required Qualifications

• 3 - 5+ years of experience in brand management, marketing, or partnership marketing. Experience within a major sports league, premium entertainment property, or a high-volume agency is highly preferred
• Proven track record of enforcing strict brand guidelines across diverse media (Linear, Digital, Social, and Out-of-Home) while maintaining positive partner relationships
• Proven ability to navigate complex organizational hierarchies and manage conflicting priorities between multiple high-priority stakeholders
• Advanced verbal and written communication skills, with the ability to distill complex legal or brand feedback into clear and actionable creative execution
• A deep understanding of the sports media landscape and the NFL’s role within global culture; ability to anticipate how creative executions will be received by a diverse fan base
• Proactive, resourceful, self-starter
• Ability to work under tight deadlines, prioritize, and execute.
• BA/BS from undergraduate university

Other Key Attributes / Characteristics

• Exceptional professional judgement and the ability to maintain confidentiality when dealing with sensitive League intellectual property
• Comfortably operating in a 24/7 environment where priorities can shift based on real-time developments
• Winning attitude, competitive, team-oriented, passionate, creative, energetic, flexible, and collaborative
• Knowledge and passion for the sport of football
• Thrives in a team setting

Salary / Pay Range

This job posting contains a pay range, which represents the range of salaries or hourly rates that the NFL believes, in good faith, at the time of this posting that it might be willing to pay for the posted job in the location(s) specified. The NFL expects to hire for this position near the middle of the range. Only in truly rare and exceptional circumstances, where an external candidate has experience, credentials or expertise that far exceed those required or expected for the position, would the NFL consider paying a salary or rate near the higher end of the range. 

Terms / Expected Hours of Work

• This job posting is for a position with one of the NFL’s third-party agency partners that provides services to the NFL. The individual selected for this role will be an employee of that third-party agency and not the NFL.
• All compensation, benefits, and other terms and conditions of employment are handled by the agency.
• The assignment to provide services to the NFL will be limited in duration but may be extended for an additional period by agreement between the NFL and the agency.

Benefits Information
To learn more about our comprehensive benefits offerings, please visit: NFL BENEFITS

At the NFL, in-person work at our offices is a top priority because it allows us to collaborate more effectively, build stronger connections, and maintain the culture that drives our success. This role requires onsite presence at an NFL office or stadium location, and remote and/or hybrid working options are not offered. 

NO RELOCATION ASSISTANCE WILL BE PROVIDED.

The NFL is committed to building an inclusive work environment that reflects our incredible fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, and local laws. 

WHO WE ARE:

NFL Core Values:

• Respect: Everyone matters. We celebrate diverse opinions, honor hard work, and value every contribution.
• Integrity: We do what's right, even when it's tough. We hold ourselves accountable and always follow through.
• Team Responsibility: We support each other and our communities. No one is bigger than the game, and every action impacts others.
• Resiliency: We set high standards, overcome adversity, and adapt to challenges, always striving for excellence.

NFL Leadership Attributes:

• Build Talent: We develop and nurture potential, empowering individuals to grow and succeed.
• Execute: We take action with precision, delivering results that drive our goals forward.
• Inspire: We motivate others through vision, energy, and a commitment to excellence.
• Live Our Values: We embody our core principles in every decision and action.
• Know the Business: We stay informed, understand our industry, and make decisions that strengthen our position.
• Think Big: We challenge the status quo, envision bold possibilities, and strive for transformative impact

WHO YOU ARE:

Talent Attributes:   What we expect for our employees:

• Embody an enthusiastic, proactive can-do attitude 
• Embrace grit, free from ego or entitlement
• Excel as a relationship builder, with the ability to influence
• Eager learner, driven by passion rather than just ambition
• Encompasses an incredible work ethic with an agile mindset