Own product strategy and roadmap for digital and assisted channels; manage end-to-end digital experiences, define product requirements, track KPIs, leverage data and AI insights, run experimentation (A/B tests), partner with design and engineering in agile delivery, and optimize post-launch performance while ensuring regulatory and operational alignment.
Job Summary & Responsibilities
Responsibilities include but are not limited to:
- Own product strategy and roadmap, aligning initiatives to business goals, customer needs, and performance insights.
- Manage end-to-end digital experiences, identifying and prioritizing improvements that enhance usability, conversion, engagement, and efficiency.
- Define and track key performance metrics (e.g., adoption, conversion, activation, engagement, satisfaction) and use data to inform decisions.
- Leverage data and AI-driven insights to identify opportunities for personalization, automation, and improved customer outcomes.
- Translate business needs into product requirements, including user stories, acceptance criteria, and backlog prioritization.
- Partner with technology and design teams to deliver high-quality, scalable solutions in an agile environment.
- Drive ongoing optimization, including experimentation (A/B testing), iterative improvements, and continuous learning.
- Collaborate across stakeholders to ensure alignment with business, regulatory, risk, and operational requirements.
- Act as the voice of the customer, ensuring solutions are intuitive, integrated, and aligned to customer expectations.
- Evaluate emerging technologies, including AI and automation capabilities, to enhance product functionality and operational efficiency.
- Monitor product performance post-launch, identifying issues, risks, and opportunities to improve outcomes.
Required Skills:
- Ability to prioritize and manage workflow.
- Ability to work in a team environment.
- Ability to build trust, value others, communicate effectively, drive execution, foster innovation, focus on the customer, collaborate with others, solve problems creatively and demonstrate high integrity.
- Be an expert with respect to the competition.
- Demonstrate the ability to interact and cooperate with all company employees.
- Excellent written and verbal communication skills.
- Expertise using Microsoft Office applications.
Required Experience:
- High School or GED and a minimum of 5 years in product management, product development or product ownership.
Demonstrated experience managing end-to-end product lifecycle.
Preferred Experience:
- Business degree in Business, Design, Technology, or related field.
- Background in service design, journey mapping, or design systems.
- Familiarity with AI-enabled products and responsible AI design principles.
- Experience working across digital and assisted channels.
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